Marketing
More Than Words: The value of super-prime brand identity
Every new property development in prime central London purports to be "luxury", so how can developers make their projects really stand out in such a crowded landscape?
Globrix co-founder secures big backing for ‘Google-style’ commercial portal
One of the founders of former News International-backed property portal Globrix (which merged with Zoopla in 2013) has made a big splash in the commercial sector.
Virtual Realty: Online estate agency comes of age – but is it a viable model?
Online estate agency is now mainstream, says Property Vision's Charlie Ellingworth as Savills and Countrywide make first forays into the virtual arena.
‘A leap forward for the industry’: Countrywide hits the online button
Just days after the big news about Savills and YOPA, it's Countrywide's turn to make a splash in the (now fairly crowded) online sales arena.
Bouygues Development rebrands as Linkcity
Bouygues group's UK property development arm - formerly Bouygues Development - has been rebranded as "Linkcity", with a new focus on the PRS sector.
Archant and Zoopla ink content deal
Zoopla has signed a year-long partnership with regional publisher Archant to ramp up its editorial content.
Set Your Sites: What is the future for marketing development land?
As the land market evolves, agents will have to concentrate less on harnessing relationships with buyers, and more on their presentation and digital media skills, explains Knight Frank's Daniel Ward...
Operating Instructions: Mayfair agency pens ‘definitive’ guide to luxury property marketing
With property sales down nearly 50% in some parts of PCL, vendors - or rather their agents - are having to work extra hard to attract buyers these days.
RESI Awards 2016: The winners
The residential property sector descended on Park Lane's Grosvenor House for the RESI Awards 2016 last night.
Future Sellers: Foxtons debuts virtual reality platform
Foxtons has launched its new virtual reality platform after a two-year development programme.
Purplebricks reports big rise in revenue
"Hybrid" estate agency Purplebricks has reported a 445% year-on-year increase in annual revenue in its latest trading update.
The firm said it expects full-year revenue to come in at £18.
British Land partners up with London Design Festival
British Land has signed itself up as Headline Partner of this year's London Design Festival in September.