Marketing

Bouygues group's UK property development arm - formerly Bouygues Development - has been rebranded as "Linkcity", with a new focus on the PRS sector.

Zoopla has signed a year-long partnership with regional publisher Archant to ramp up its editorial content.

As the land market evolves, agents will have to concentrate less on harnessing relationships with buyers, and more on their presentation and digital media skills, explains Knight Frank's Daniel Ward...

With property sales down nearly 50% in some parts of PCL, vendors - or rather their agents - are having to work extra hard to attract buyers these days

The residential property sector descended on Park Lane's Grosvenor House for the RESI Awards 2016 last night

Foxtons has launched its new virtual reality platform after a two-year development programme

"Hybrid" estate agency Purplebricks has reported a 445% year-on-year increase in annual revenue in its latest trading update. The firm said it expects full-year revenue to come in at £18.

British Land has signed itself up as Headline Partner of this year's London Design Festival in September

Beauchamp Estates' decision to take some exhibition space at this year's Top Marques Show in Monaco paid off big time after His Serene Highness Prince Albert II rocked up to talk real estate.

Marsh & Parsons is continuing its advance across the capital with another office opening, the agency's second of 2016 so far and 26th to date.

There's another X-Men movie coming out this year, and US-based estate agency franchise Coldwell Banker has jumped on to the marketing juggernaut, listing "Professor Xavier's School for Gifted Youngsters"…

Dubai-based mega-developer Emaar Properties, the firm behind the world’s incumbent tallest building, Burj Khalifa, has teamed up with Harrods Estates to promote its latest project: Dubai Creek Harbour, wit…