Zoopla trials ‘more relevant & useful’ Property Valuation Reports
New PVRs provide automated valuations via Hometrack alongside a suite of “hyper-local” Zoopla data
Zoopla recruits a new marketing chief
Gary Bramall joins as Chief Marketing Officer
Zoopla pulls non-property ads
Property portal tweaks advertising policy to “limit distractions from the property and agent listing information”
New property portal wins backing from major housebuilders; recruits a CEO
Rummage4Property has recruited a top housing market analyst – and now claims support from property developers Barratt, Bovis, Persimmon and Redrow, as well as estate groups including Countrywide
Secret luxury homes: how the ultra-rich hide their properties
The Financial Times delves into why the discretion of off-market property sales appeals to the publicity-shy ultra rich
£10m Mayfair home looks to draw buyer interest with pop-up art exhibition
Harrods Estates is marketing a four-bed house on Adams Row, which is hosting an exclusive pop-up exhibition of artworks by Piers Bourke
Porta assembles London’s biggest property PR team
Agencies Redleaf and Newgate complete merger and relaunch under the Newgate banner
London Square & Redrow triumph at the WhatHouse? Awards
London Square picked up six awards, including Best Luxury House, Best Interior Design and Best Luxury Development for The Star and Garter in Richmond
In Pictures: Sales launch in Marylebone’s new ‘residential heart’ – Concord’s Marylebone Square
Druce and Savills are handling sales of new apartments on the old Moxon Street carpark site – the last full city block development site in W1 – which is being transformed into a high-spec residences in a Georgian-inspired new building
Savills launches a specialist ‘place-shaping & place-marketing’ division
The 60-strong Savills Place Shaping & Marketing team aims to help clients “create distinctive, engaging and enduring places with a focus on user experience”
Barratt brings in Building Relations to push London schemes
PR consultancy led by former Barratt Development media boss is now handling London as well as Home Counties projects for the major housebuilder