OnTheMarket reports a ‘strong year of progress’ despite widening losses
The challenger portal has updated the City on how the conversion from free to paying contracts is going, and reveals what it spent on advertising last year (a lot)…
Zoopla lambasts ‘new & exclusive’ property listings
Two-thirds of vendors and house-hunters would rather list on all available property portals straight away
In Pictures: Big-name artists rework Centre Point letters for charity
Artworks by contemporary artists including Gavin Turk, Conrad Shawcross, the Verhoeven twins, Laure Prouvost, Nancy Fouts and more will be auctioned off to help tackle homelessness
In Pictures: Galliard brings Hollywood photographer to The Stage
Contemporary art gallery opens at property developer’s Shoreditch scheme
OnTheMarket posts record traffic in May
Property portal managed over 25 million visits in a month
Property reviews platform raises £1m; plots national expansion
Homeviews launched earlier this year, pitched as ‘TripAdvisor for Property’; it’s just raised over £1m to fund expansion into cities beyond London
LonRes rolls out new alert service for buying agents
Retained agents can now flag a client’s property requirements to the platform’s 6,000-strong network across London and the country, ensuring that ‘no stone is left unturned’
Chestertons makes the switch to electric
33-branch firm becomes the first major player to replace its entire fleet with zero-emission vehicles, while shifting all of its offices over to a renewable energy supplier
New members-only ‘digital club’ promises early access to prime property listings
Ex-Knight Frank man launches new venture advertising ‘high value assets to an elite collection of buyers who want opportunities seen nowhere else’
New PR firm Ebury scoops high-end clients and bolsters team
Emily Lewis and Emma Dreike’s fledgling agency recruits Knight Frank’s Celia McKelvey and adds more super-prime firms to its client roster
Complaints about property adverts jump by 28%
The Advertising Standards Authority received 975 complaints about property ads in 2018
On the changing face of luxury property marketing
Targeting a specific buyer demographic is no longer a case of advertising in the right magazines, notes Simon Deen; the world has moved on, and buying patterns have been forever changed; but are even the portals prepared for what’s coming next?