Feature Long reads & in-depth articles

New York & London: The race to recover

As London and New York begin to look beyond the pandemic, luxury property insiders from both sides of the Atlantic weigh in on what may be in store for our cities and their property markets in the coming months and years.

Interview: Samuel & Martin Bikhit on Berkshire Hathaway’s latest agency acquisition & Prime London ambitions

As revealed by PrimeResi today, Warren Buffet’s Berkshire Hathaway HomeServices network has significantly boosted its presence in Prime Central London, acquiring longstanding Knightsbridge agency Marler & Marler. In this exclusive interview, Samuel & Martin Bikhit of BHHS London Kay & Co, whose family-run agency joined the US-based franchise network in 2018, extol the virtues of a global referral network, discuss the next stage of the acquisition drive, and explain why the ‘escape to the country’ trend is just a fad…

Talking Heads: On winning bidding wars and paying above the asking

Recent weeks have been filled with tales of frenzied buyers bidding well over the asking price, as soaring demand collides with supply levels sinking to an all-time low. We asked some top agents on both buying and selling sides – operating in markets from PCL to Cornwall – about their experiences, and if they had any advice for those currently doing battle over their dream home…

Interview: Boomin founder Michael Bruce on his big plan to ‘reset the balance of power in the property industry’

The founder of Britain’s most successful hybrid estate agency, Purplebricks, is about to launch his next big venture: taking on Rightmove and Zoopla with a new portal that’s being billed as “the next generation property site”. Boomin has the potential to “reset the balance of power in the industry”, says Michael Bruce in this PrimeResi Q&A…