Marketing
Rightmove reveals the ‘best month’ to list a home for sale
Rightmove data confirms the best time to list to tap the Spring buying season.
Short-tail Vs long-tail: Why estate agents should adopt a ‘holistic approach’ to digital marketing
A blend of online marketing and lead generation strategies is crucial for estate agents, says nurtur.group's COO.
In Pictures: 2023’s 20 most-viewed property listings
From country mansions and castles to suburban semis and a bijou investment flat, Rightmove and Zoopla have revealed which property listings attracted the most online eyeballs this year.
Top design firm unveils brand revamp
Oliver Burns Studio worked with creative firm Construct on its new identity.
Tebb promises a ‘new dawn’ for OnTheMarket as CoStar deal goes through
'Now is our time,' declares CEO, following the acquisition of the formerly-agent-owned property portal by an American data and tech firm.
OnTheMarket shareholders approve CoStar takeover
Over 90% of OTM shareholders that voted approved CoStar's acquisition of the property portal.
Blackstock founder Teacher to launch new consultancy
Backed by Montfort, Andrew Teacher's new business will specialise in real estate, asset management, technology and ESG.
Required Reading: National Trading Standards publishes full guidance on new Material Information rules
Providing prospective buyers or tenants with more up-front information about a property should result in shorter transaction times and fewer fall-throughs.
Most UK housebuilders are now offering non-cash perks to incentivise buyers
In a tough market, property developers are looking beyond pricing to attract would-be home-buyers.
‘Transformational’ platform launches to match home-movers with buying agents
Proptech entrepreneur Claire Whisker says her new venture is a 'transformational portal connecting buying agents and homemovers.'
Knight Frank launches high-profile marketing drive
'High-quality print media remains an effective part of a 360-marketing strategy', says agency, as it unveils latest 'creative direction' and rolls out major new ad campaign.
Italian car marque pitches branded residences to the mainstream housing market
Fiat says its branded resi development in New Jersey 'represents the future of real estate, bringing lifestyle, efficiency, community, and mobility to the forefront of residential living.'