Worth the Works? Why unmod homes can still make sense for HNW buyers
New-build turn-key stock has its merits, but there are some wonderful unmodernised properties that are not being snapped up as few buyers have the appetite or vision to take them on, says Lucy Worcester.
Lucy Worcester (née Yorke-Long) is a Director at property buying agency Prime Purchase.
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London's crop of luxurious new developments are commanding a 30% premium amongst time-poor UHNW buyers, according to new research.
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A busy summer of high-end dealmaking points to a strong sales season through to November at least.
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