Why new is the new old for today's prime property buyers
Attitudes towards new-builds are changing in London as developers continue to up their game, suggests buying agent Sara Ransom...

Having started in the estate agency business as a new graduate from Exeter University, Sara undertook a graduate training scheme with Hamptons, one of the top estate agents in London. Sara remained in estate agency, working in South West and Central London for over thirteen years. She then moved to buying agency to work with Phil Spencer (Location, Location, Location) before joining Stacks London 7 years ago.
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£1m+ sales are running 100% above last year’s level as prime leads the property market rebound
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International buyer snaps up £24mn trophy apartment in Kensington
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£22mn penthouse sold in £50mn deal spree at top-end Kensington scheme
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Deal sealed on near-£23mn super-home in St George’s Hill
Buyer picks up 'ambassadorial' Julian Bicknell-designed mansion on the exclusive private estate in Surrey.
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Developer secures financing for Marylebone townhouse transformation
Consented plans allow the former HMO to be reinstated as a single grand residence.
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London Square gears up to launch sales at landmark heritage conversion project
Ambitious transformation of former Surrey County Council HQ is to deliver 264 new homes, with completion set for 2027.
Ex-Cushman & Wakefield partners launch real estate advisory firm
Rufus Morgan, Lewis Smith & James Woolley have teamed up on the new venture, Medbourne, which will specialise in the UK Living Markets.
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From standalone towers to wellness-led living, these are the big trends shaping luxury branded residences worldwide.
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