PCL’s luxury seniors housing market is being turbo-charged
London’s wealthiest seniors are considering their post-retirement options, and their ability to invest in luxury housing is huge, writes Tom Scaife...

Tom joined Knight Frank in 2007 and specialises in advising operators, developers and funders in the retirement living sector. Tom has wide experience on the valuation, acquisition and disposal of retirement housing and housing with care having advised across the sector for a number of years with an active role in many of the key transactions and valuation mandates in the market.
The view from Knightsbridge: On Covid-19 and its impact on the PCL housing market
No one knows when some sort of new normality will return, writes Patrick Alvarado, but those firms that manage to see out the crisis may end up stronger as a result...
‘Certainty will return to the UK housing market’, predicts JLL in an upbeat set of forecasts
Property firm prophecies "the end of a long period of uncertainty" in London and around the country - with positive growth on the cards for house prices, transaction volumes and rental values.
By PrimeResi
Back On The Market: How to successfully relaunch a luxury property
London's top real estate experts explain how they are advising clients to approach the tricky business of bringing a property back on to the market, featuring some prime examples in Kensington, Knightsbridge…
By PrimeResi
Companies in this article
Knight FrankMost read
SevenCapital gears up for £1bn London expansion
Birmingham real estate investor-developer announces brace of key hires & plans trio of major projects in the UK capital, delivering over 1,000 new homes.
Residence One sets up new £60mn scheme in St John’s Wood
Luxury developer acquires St Mark’s Court for the follow-up to its fast-selling Allen House project in Kensington.
Nicolas Van Patrick swoops on Aylesford International’s rental business
Boutique Knightsbridge agency boosts RBKC presence with latest high-profile acquisition.
Queen Anne ‘masterpiece’ hits the market on Chelsea’s Cheyne Walk
In Pictures: Historic trophy home overlooking the Thames is one of the most notable listings of 2025 so far.
Leading property PR agencies to merge
Chanel Bailey's Elevate & Adam Foster's Ellwood have joined forces to create 'a dynamic & expanded powerhouse in the industry.'
By PrimeResi
Douglas & Gordon launches £200mn+ property lending platform
James Evans' D&G has teamed up with Paul Oberschneider's Hilltop Capital Partners to create a new bridging finance platform.
By PrimeResi
Knightsbridge apartment scheme pitched as London’s ‘ultimate multi-generational home’
In Pictures: Mdesign's ultra-prime boutique project on Pont Street is being marketed at £54mn.
Ten Charts: Inside Foxtons’ big turnaround plan
Latest annual report reveals how the high-profile agency is approaching risk & opportunity, creating a 'more respectful and inclusive environment' - and deploying 'growth mode'.
Lucy Morton: Why landlords should keep calm & carry on
Change can be unsettling, but those who continue to provide quality homes and positive experiences for tenants have little to fear from the Renters Reform Bill, explains JLL's resi agency chief.
By Lucy Morton
Weekly Showcase: Ten featured prime resi listings
PrimeResi's regular stock check, powered by LonRes
LATEST ARTICLES
Alex Michelin: How super-prime developments are shaping residential trends
The Valouran CEO talks us through how innovations once reserved for the world’s most luxurious homes are now filtering into the mainstream housing market - and redefining modern living.
Knight Frank names three new lettings managers
Agency bolsters operations in key markets across South West, North, City & East London.
Required Reading: New sanctions rules for high-value property & art dealers, explained
Propertymark has compiled a guide to new reporting requirements that come into force next month.
By PrimeResi
Dubai developer targets price record with new Palm Jumeirah villas
Top-flight Middle Eastern architecture firm Killa Design is working with Swiss billionaire Dr David von Rosen's 25 Degrees to 'push the boundaries of luxury living and craftsmanship.'
By PrimeResi
Prime London Property Market Snapshot: Week 13, 2025
50% more sales were agreed in prime London's postcodes last week compared to the same seven days last year, as price cuts continue to run rife.
By PrimeResi