Is TikTok a viable way to sell luxury homes?
Chris Dietz takes a look at the US-led trend of real estate brokers using the meteoric social media platform to market their listings; does it actually work, and is now a good time to jump on the bandwagon?
The Life of Luxury and How to Sell It
Luxury is its own market, but who shops there? Who sells there? What's the best strategy?
Marriott to expand its branded residence portfolio ‘by more than 70% by 2022’
Ritz-Carlton owner has grand ambitions to develop many more stand-alone luxury residential schemes around the world in the coming years
In Pictures: Aston Martin-branded penthouses promise ‘the next level of luxury’
Three-quarters of G&G's Aston Martin Residences in Miami have been sold so far; now the Signature Collection of marquee penthouse apartments has been launched...
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Interview: New UK Sotheby’s International Realty MD Alex Isidro on what’s next for the luxury brokerage
PrimeResi quizzes the high-profile real estate agency's recently-appointed boss about bumper sales figures, brand-building, and why this business is 'all about people, not property'.
£22mn penthouse sold in £50mn deal spree at top-end Kensington scheme
Lodha confirms launch date for next sales phase at Holland Park Gate following another run of big-ticket transactions.
Government proposes the ‘biggest shakeup to the homebuying system in this country’s history’
Consultations have opened into significant & wide-ranging reforms that promise to 'rewire a chaotic system which has become a barrier to homeownership.'
‘Landmark’ townhouse sale concluded in Chelsea
'Discerning buyers are focusing on best-in-class assets', says agency, confirming sale of near-£28mn trophy home as part of £100mn deal run.
London Square gears up to launch sales at landmark heritage conversion project
Ambitious transformation of former Surrey County Council HQ is to deliver 264 new homes, with completion set for 2027.
Country house guru Sweeting joins high-end valuation firm
Longstanding Knight Frank figure has taken up a consultant role at James Wyatt's Parthenia.
Seven key themes in the global branded residences sector
From standalone towers to wellness-led living, these are the big trends shaping luxury branded residences worldwide.
Influential committee calls for ‘major reform of the whole property tax system’
'The case for major reform of the whole property tax system – from Stamp Duty Land Tax to Inheritance Tax to Council Tax and VAT – is almost unarguable,' says Sir Vince Cable.
Luxury developer Amara Property adds Sales & Acquisitions Director
Warren Leader has joined Rutu Buddhdev's team.
Weekly Showcase: Ten featured prime resi listings
PrimeResi's regular stock check, powered by LonRes.
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Property industry reactions: Tories pledge to ‘abolish’ Stamp Duty
Stamp Duty is 'a bad tax, an un-Conservative tax', says Kemi Badenoch.
Blue Book partners with French heritage property agency
Specialist agency announces first international tie-up, creating 'a joint Anglo-French platform for historically & architecturally significant property.'
Beyond interior design: St George MD on rethinking the role of the showhome
Marcus Blake talks us through the Berkeley Group developer's new creative direction, and shows off its first completed in-house design effort.
In Pictures: 180-year-old St John’s Wood villa seeking £16.95mn
Agency lists rare 'generational' home on Cavendish Avenue, one of NW London's top resi addresses.
Helen Green Design names new studio director
Joanna Benton steps up at the Chelsea-based luxury interior design firm.