Is TikTok a viable way to sell luxury homes?
Chris Dietz takes a look at the US-led trend of real estate brokers using the meteoric social media platform to market their listings; does it actually work, and is now a good time to jump on the bandwagon?
The Life of Luxury and How to Sell It
Luxury is its own market, but who shops there? Who sells there? What's the best strategy?
Marriott to expand its branded residence portfolio ‘by more than 70% by 2022’
Ritz-Carlton owner has grand ambitions to develop many more stand-alone luxury residential schemes around the world in the coming years
In Pictures: Aston Martin-branded penthouses promise ‘the next level of luxury’
Three-quarters of G&G's Aston Martin Residences in Miami have been sold so far; now the Signature Collection of marquee penthouse apartments has been launched...
Most read
DDRE Global adds more advisors; reports £145mn Q1 deal run
Five-year-old brokerage, now 50-strong, tucked away some big off-market transactions during the first quarter.
Native Land launches sales at landmark South Bank scheme
New Pictures: The 50-storey, 249-unit Opus will become Prime Central London's tallest residential tower, and neighbour a forthcoming five-star Mandarin Oriental hotel.
Reuben Brothers completes first resi phase of £1bn Piccadilly Estate
The AHMM-designed One Carrington has delivered 28 new luxury homes as part of a huge transformation underway in London's most exclusive neighbourhood.
Green light for £1.3bn West London brewery regen scheme
Squire & Partners-designed riverside development approved after a decade-long planning battle.
Weekly Showcase: Ten featured prime resi listings
PrimeResi's regular stock check, powered by LonRes
How top-end brokers are ‘quietly redrawing the contours of best practice in British estate agency’
A recent survey of prime property agents reveals a bullish view of business prospects, with positive takes on technology, leadership & more.
Chestertons Global moves on Iraq with Baghdad office
Luxury property agency continues to target 'emerging & frontier markets' as it ramps up its international network.
In Pictures: Turnkey trophy home in Regent’s Park lists at £34.75mn
Expertly renovated Grade I Nash mansion was formerly owned by the Royal College of Ophthalmologists.
Russell Simpson expands Kensington & Notting Hill sales team
Long-established boutique firm brings in former Dexters agent.
Tom Bill: ‘Wexit’ weighs on demand in Prime London markets
Average prices in PCL fell 1.6% in the year to April amid ongoing uncertainty around tax changes, reports Knight Frank's head of UK resi research.
LATEST ARTICLES
Property Industry Reactions: BoE cuts interest rates to 4.25%
Housing market leaders have welcomed the latest news from the Bank of England's Monetary Policy Committee.
PCL property & wealth management consultancy bolsters team
Mayfair-based Lanesborough Advisory installs Henry Browne as Partner and Co-Owner.
Agency seals record-breaking deal in ‘London’s first luxury apartment block’
'Spectacular' £10.75mn duplex at Albert Hall Mansions was sold to an overseas buyer.
Alexander Lewis: Operation Dynamo & the housing crisis
Large planning permissions and funding commitments won’t deliver the houses we need today. We need the 'small boats', explains top resi development expert.
Buyer sought for Lutyens’ last country house masterpiece
Grade I Cotswolds mansion debuts on the open market, seeking offers over £18mn.