Marketing
Showtime for Stanhope as buyers descend on BBC Television Centre
BBC Television Centre developer Stanhope has reported being "overwhelmed" by the response from punters at Saturday's official sales launch, as some brave souls stuck out a cold, damp April night for the…
How ‘portal juggling’ could be distorting London’s new-build property market
"Portal juggling" - where the same property is repeatedly listed, removed and then re-listed on property marketing sites - could be artificially inflating local markets, argues property search engine …
Government warns agents of portal collusion
The Competition & Markets Authority has penned an open letter to estate agents about their obligations under competition law when choosing online property portals to advertise their properties.
Watch: Aston Martin race car craned onto Docklands skyscraper
Mount Anvil and Aston Martin Racing have marked their new partnership with an extraordinary stunt in the City.
The Spring Journal: Introducing PrimeResi Quarterly No.5
440 pages of essential news, opinion and in-depth analysis for the UK's prime residential industry
Analysts predict hard times for Zoopla and OnTheMarket
The tit-for-tat bickering between property portals may have simmered down a touch in recent months, but some conflicting opinions from stock market analysts warn of more to come..
London estate agency offers fixed fee deal for £1m+ homes
12-branch London estate agency Portico - which started out life as Edmund Cude in 1818 and rebranded last year - is offering a fixed fee promotion for properties it values at over £1m.
E
INTERVIEW: Alex de Blonay of Pure DNA on building luxury property brands
Former Head of Branding at Candy & Candy talks to PrimeResi about what makes a great premium brand
Northacre to sponsor the Serpentine’s Summer House exhibition
After branding up the V&A's "What is Luxury?" show last year, ultra-prime London developer Northacre is firming up its high culture and design creds by signing up to sponsor the first Serpentine Summer H…
Versace skyscraper rebrands as first phase sales hit halfway mark
Dubai-based DAMAC has taken the call to "re-align" the moniker of its glitzy 5o-storey resi project in Nine Elms.
Online agent markets Ben Wheatley’s ‘High Rise’ penthouse for £110,000
eMoov may not be everyone's cup of tea, but they do come up with some lovely clickbait marketing hooks..
Archant launches international property glossy
Regional publishing force Archant has decided to pump considerable resources into launching a quarterly global luxury property magazine, after spotting a "gap in the market".