The Inadvertent Innovation: How Country Life changed the face of property advertising

By Matthew Beckett

The fascinating story of how one magazine brought about a sea change in the marketing of the landed lifestyle...

This content is available only to PrimeResi Members.

If you have a membership login below, otherwise join Prime Resi today for full access to the Journal of Luxury Property.

Main image: The first issue of Country Life featured a remarkable selection of important properties for sale, including Stowe House in Buckinghamshire