Marketing
Meet Sam, the real estate robot…
German agency recruits a 1.7m droid to add a 'more personal touch' to virtual viewings.
Major property portal plans to ‘revolutionise the market’ with ‘transformative’ strategy reset
“Launching our new vision ... is an industry-defining moment," declares Zoopla boss Charlie Bryant.
PrimeResi partners with the Luxury Property Forum
We're delighted to announce that PrimeResi Journal has teamed up with the Luxury Property Forum, the virtual private members’ club for individuals and companies specialising in prime real estate and c…
Housebuilder offers buyers a Stamp Duty holiday extension
Galliard Homes is offering to contribute up to £15,000 towards Stamp Duty until October.
Jo Eccles rebrands SP Property as Eccord
New brand 'better reflects who we are as a business', says founder of high-profile buying and property management firm.
Developer looks to turn TikTok views into sales
Avanton continues US-style marketing drive for £130m scheme in Battersea.
UAE portal publishes property transaction data in ‘massive step’ towards transparency
Agent-backed venture houza rolls out new feature with sold prices and market trend data to 'create a more open and transparent property buying experience'
11 factors for developers to consider in 2021
From scheduled show home visits (good) to supply chain delays (bad), Andrea Fawell runs through some of the themes we may see affecting the new-build sector in the year ahead...
Build-to-rent big hitters team up to create a national marketing body
Founder members of the new UKAA Communications Committee include the British Property Federation, Moda Living, Quintain, Greystar, JLL, L&G, Grainger and Get Living.
Luxury estate agents turn on to TV advertising
Berkshire Hathaway HomeServices Kay & Co has rolled out a TV advertising campaign, following in the footsteps of national estate agency Hamptons, which aired its first ever TV ad on Boxing Day
‘Britain’s Most Expensive Houses’: Sotheby’s Realty stars in Ch4’s new property show
If Richard Curtis made Selling Sunset...
Mount Anvil & Knight Frank sign up Masterchef stars for festive marketing push
Developer and agents host Christmas ‘cook-a-long’ at high-end north London scheme Hampstead Manor.