Marketing
Marketing Matters: Five ways in which estate agencies can learn from consumer brands
Property advisors should look to more traditional consumer brands for inspiration on how to engage clients, says Chris Dietz of LeadingRE
Zoopla bolsters comms team with hires from Amazon & Edelman
Portal continues hiring spree, recruiting a new head of comms and PR manager to help share its 'bold new business strategy'
Coldwell Banker rebrands after six month ‘test’
Six months after previewing a new logo and identity, big-hitting American real estate brokerage Coldwell Banker has finalised its new look and shared some lessons learned from its innovative "transparent…
In Pictures: Property developer hosts major Dali art exhibition at London office
Sobha Realty has assembled a multi-million pound collection of works by Salvador Dali to exhibit at its Park Lane office
OnTheMarket signs first housebuilder
Barratt Developments has agreed to list its residential units directly with property portal OnTheMarket
UK high streets have shed 100 estate agent branches so far this year
A net loss of 100 stores between January and July puts estate agency amongst the hardest hit sectors on the UK high street, according to PWC & LDC...
Spectator competition winners: If Shakespeare had been an estate agent
How would The Bard have sold a house? Would Hemingway, Thoreau or Pinter have been able to stir up interest with syntax alone?
CLEA’s London Magazine moves to Chelsea
The London Magazine has moved publishing house after 28 years, from Cedar Communications to The Chelsea Magazine Company; it continues to be edited by Anne Cuthbertson
‘Price is not the issue here’: Developer pleads for ideas on how to shift a £5m apartment
East Eight's Nicole Bremner has turned to LinkedIn users for 'creative suggestions' after spending the last two years trying to sell a refurbished three-bed in South Kensington
Avanton recruits new sales & marketing chief from Savills
David Ronson has joined boutique London property developer Avanton as Sales & Marketing Director
Zoopla goes searching for a new ad agency
ZPG confirms it is on the hunt for creative agencies to work on its flagship Zoopla and uSwitch brands
Grosvenor’s McWilliam on how property developers can rebuild public trust
Following some public backlash to the proposed demolition of the Cundy Street flats and Walden House in Belgravia, Craig McWilliam, Chief Executive of Grosvenor Britain & Ireland, sets out the case for…