Marketing
AI drives 119% traffic jump at US property portal Homes.com
Owner CoStar credits ‘transformative’ application with surge in engagement and organic traffic.
Two South Coast agencies rebrand to Charters
Lomond has consolidated its agency branding in Sussex.
Fresh Fine & Country marketing drive focuses on YouTube presenters
Estate agency's marketing chief says the latest campaign 'reinforces our position as a lifestyle-led property brand.'
Forbes Global Properties names exclusive New York representative
Rebranded brokerage takes NYC role within global luxury real estate network.
Hamptons heads back to the Chelsea Flower Show
Agency's fourth collaboration with Garden Club London will showcase urban living trends.
Westminster confirms start date for new estate agent board restrictions
Advertising consent will be required for all new boards in designated areas from 15 April.
Strutt & Parker refreshes brand as growth push gathers pace
140-year-old firm’s marketing overhaul aims to 'move the brand into a more premium space' amid ongoing hiring and broker push.
Inside Branded Residences: A playbook for global property developers, brands & operators
In-depth & invaluable insights into the trends, mechanics & real-world business of the international branded resi sector, written by the teams at Global Branded Residences and Watson Farley & Williams.
Rightmove claim formally filed at £1.5bn
Former CMA panel member leads action over alleged excessive portal fees, with more than 250 agencies said to have expressed interest.
Farrer Kane & Co recruits well-known property PR specialist
Katie Herbert's appointment as Director 'marks an important step' for the communications agency.
AgentWise adds Director of Growth & Community
Broker networking platform bolsters team and eyes global markets as membership passes 1,000 mark.
FT: Meet the TikTok realtors selling £20mn mansions on their socials
The Financial Times profiles eight super-prime dealmakers using social media to build business.