Short-tail Vs long-tail: Why estate agents should adopt a 'holistic approach' to digital marketing

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A blend of online marketing and lead generation strategies is crucial for estate agents, says nurtur.group's COO.

Written by

Richard Combellack

Chief Commercial Officer at nurturgroup

Richard Combellack is Chief Commercial Officer at nurtur.group (the parent company of businesses including The Guild of Property Professionals, Fine & Country, Starberry and LeadPro)

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