Short-tail Vs long-tail: Why estate agents should adopt a 'holistic approach' to digital marketing
A blend of online marketing and lead generation strategies is crucial for estate agents, says nurtur.group's COO.
Opinion: The importance of a social media strategy for estate agents cannot be overstated
Engaging social media content not only fosters a sense of transparency but also helps potential clients connect on a personal level with an estate agency, says Richard Combellack.
Understanding PECR: Implications for UK estate agents’ marketing practices
In the ever-evolving landscape of data protection regulations, estate agents in the UK are urged to familiarise themselves with the Privacy & Electronic Communications Regulations, as they impact marketing…
Estate agents urged to ‘take proactive measures’ to protect against cyber incidents
Cyber attacks and claims are on the rise, and estate agents need to be prepared, warns Paul Offley of The Guild of Property Professionals.
Most read
PCL heavyweights to build London-UAE corridor for Sotheby’s International Realty
Knight Frank & Savills high fliers brought in to create 'specialist cross-border partnership' focusing on luxury transactions.
Savills names new Mayfair sales head
Nick Verdi takes the reins of agency’s high-profile operation based on North Audley Street.
Ex-Savills director joins Moveli
Upper-market brokerage continues to scale its national agent network.
OB Private scales up with senior hires & new brokerage arm
Six new recruits arrive - including an established team from Chestertons - as PCL agency rolls out broker platform alongside employed structure.
Savills appoints new lettings heads in Surrey
Agency strengthens Cobham and Guildford teams as regulation reshapes the rental landscape.
London’s prime rental market has slumped, but there’s a super-prime bright spot
Survey of the capital's luxury lettings scene reveals key trends, big deals & an out-performing neighbourhood...
Much Ado About Nothing: Why bifurcation, not decline, is the real story in Prime Central London
Richard Rogerson explains how quality is now defining liquidity in the capital’s top neighbourhoods - and flags more key trends to watch in 2026, from shifting demographics to the return of debt.
House Collective adds Hamptons veteran as London expansion gathers pace
Alister Shaw and Paul Davis bolster boutique firm’s West and North London teams.
Call for urgent demand-side stimulus as worst-case risks emerge for London’s new-build pipeline
Industry analysis flags risk of sharp slowdown and potential developer exit as existing projects near completion.
‘A celebration of craft, materiality & artistic expression’: Inside The Whiteley’s latest design collaboration
With more than three-quarters of apartments now sold, the Bayswater landmark unveils another 'Designer Collection' apartment, created by Irish interiors maven Maoliosa Murray.
LATEST ARTICLES
OB Private scales up with senior hires & new brokerage arm
Six new recruits arrive - including an established team from Chestertons - as PCL agency rolls out broker platform alongside employed structure.
Former Perkins&Will London chief launches AI rental platform
Ex-architecture MD bets on proprietary LLM and geospatial engine to disrupt postcode-led property search.
Ten Charts: What global luxury homebuyers want, where they’re going, and what’s worrying them
Survey of Sotheby’s global agents reveals portfolio buying habits, security concerns, tax sensitivities and uneven price growth.
‘A celebration of craft, materiality & artistic expression’: Inside The Whiteley’s latest design collaboration
With more than three-quarters of apartments now sold, the Bayswater landmark unveils another 'Designer Collection' apartment, created by Irish interiors maven Maoliosa Murray.
Cohort agrees £20mn loan against £56mn Mayfair home
Big-ticket refinancing was agreed in only three weeks.