Native Land's Nicholas Gray on why clarity will boost prime property in 2025
Stability, supply & sustainability will be the keys to success in London's high-end market next year, says development chief.

Nicholas has been responsible for more than £2bn of prime residential sales across a range of developments both in the UK, in central London and Edinburgh, and internationally, principally in East Asia and the Middle East. In addition to sales activity, Nicholas has been responsible for marketing material and PR strategies that have contributed to the success of these developments, as well as having extensive input into the design and presentation of each development.
Property market is ‘poised for a period of stability & soft growth’ in 2025 – Jackson-Stops
Mainstream house prices will generally "remain on a par with 2024" next year, suggests the estate agency after quizzing its agents around the UK - but there are likely to be notable differences between…
By PrimeResi
Prime London sales market ‘bursts into life’ with best October since 2013
LonRes reports 'substantial turnaround' as transactions jump 55% year-on-year, while a significant rise in under offer numbers bodes well for Q4.
RE Confidential: On maintaining privacy in prime property deals
Lawyer Hugh Wigzell explains how high-profile clients can protect themselves before, during & after a significant purchase.
By Hugh Wigzell
Companies in this article
Native LandMost read
Surrey mansion that ‘rivals the world’s most prestigious addresses’ pitched at £50mn
In Pictures: Inside one of the most significant super-prime listings of 2025 so far, the palatial Wentworth Place.
£28mn Knightsbridge mansion sale sets 2025 benchmark
Recent mega-deal on Princes Gate 'reaffirms London’s appeal as a global property destination,' say agents.
Savills expands super-prime lettings operation; recruits new North London chief
Isabella Birch Reynardson's specialist division is expanding into high-value regional rental markets, while Stevie Walmesley has moved from DDRE to lead the team in North London.
By PrimeResi
The Times: Who’s buying London’s most expensive new flats?
Investigation lifts the lid on £600mn worth of apartment sales at some of PCL's most prestigious new-build schemes.
‘Game-changing’ fast-track service launches for luxury property projects
RedBook Agency says its new offering – limited to a select number of large-scale, high-value schemes each year – can cut delivery timelines by up to 30%.
Property marketing in the AI age: Savills & Rightmove ‘dominate’ chatbot search performance
How ChatGPT & its ilk are ripping-up the SEO rulebook for estate agencies & portals - and which brands are winning the Artificial Intelligence race.
By PrimeResi
‘Incredibly rare’ unmod villa backing onto Primrose Hill seeks £10.85mn
An incoming buyer could create one of the most 'beautiful and significant' family homes in NW London, say agents.
Grosvenor names new CEO & CFO as profits jump
UK chief James Raynor to succeed Mark Preston as property empire's CEO.
By PrimeResi
Waldorf Astoria-branded scheme in Abu Dhabi sells out on launch day
All 133 luxury new homes at Aldar's Waldorf Astoria Residences Yas were snapped up in less than 24 hours.
‘Landmark’ resi development opp hits the market in Edinburgh
Savills says the New Town site 'is a truly unique opportunity to deliver a landmark development in one of Edinburgh’s most desirable and architecturally significant neighbourhoods.'
By PrimeResi
LATEST ARTICLES
Industry Reactions: Transactions plunge following Stamp Duty hike
Official data indicate the biggest ever monthly drop in home sales.
By PrimeResi
£28mn Knightsbridge mansion sale sets 2025 benchmark
Recent mega-deal on Princes Gate 'reaffirms London’s appeal as a global property destination,' say agents.
‘London may fit the definition of a Global City more than anywhere else in the world’ – Oxford Economics
Researchers have ranked 1,000 world cities across five categories, placing the UK capital in second place for the second year running.
By PrimeResi
Weekly Showcase: Ten featured prime resi listings
PrimeResi's regular stock check, powered by LonRes
The Times: Who’s buying London’s most expensive new flats?
Investigation lifts the lid on £600mn worth of apartment sales at some of PCL's most prestigious new-build schemes.