John D Wood rolls out ‘bold & witty’ marketing campaign
Upper-end estate agency 'uses humour to reframe “picky” as powerful'.
Marsh & Parsons’ witty ad campaign scoops marketing award
Estate agency's humorous advertising campaign recognised by the marketing industry; contributes to huge boost in brand awareness and market share
By PrimeResi
Hamptons rolls out fresh marketing drive
‘It’s a journey, we’ll get you there’ promises national estate agency in a campaign that 'recognises that what should be a joyful and rewarding experience, is often marred by a long and challenging…
By PrimeResi
Savills rolls out national ad campaign to ‘speak directly to downsizers’
The multimedia marketing campaign "will speak directly to downsizers who represent over a quarter of our sellers, many motivated to sell to help younger generations, and upsizers who make up over half…
By PrimeResi
Most read
Strutt & Parker launches broker team to ‘super-charge’ prime London business
Exclusive: After six months building a crack team of PCL brokers, sales chief Claire Reynolds has unveiled a new 'hybrid' operating model that promises to 'redefine agency' in the capital.
By PrimeResi
OB Private scales up with senior hires & new brokerage arm
Six new recruits arrive - including an established team from Chestertons - as PCL agency rolls out broker platform alongside employed structure.
Grant J Bates Property installs new lettings boss
Ex-Hamptons associate director to spearhead prime lettings push at fast-growing luxury brokerage.
Ex-Savills & JLL duo take on Winkworth franchise in north London
Seasoned operators acquire Crouch End outpost & eye expansion.
Talking Heads: How a cyber-attack put the PCL property sector in limbo
PrimeResi hears from some of the capital's top property brokers, lawyers & developers, about how November's IT hack exposed a fragile planning system, put transactions on ice, and continues to cause 'havoc'…
By PrimeResi
High-end estate agency opens Cotswolds HQ
Boutique firm expands with flagship base in Oxfordshire hotspot.
Buyer picks up rare project on Belgravia’s Chester Square
Unmod townhouse on arguably the neighbourhood's classiest garden square sold off a £11.95mn guide.
Dubai luxury scheme sells out on launch after 3,000-broker preview
DIFC Zabeel District’s first resi development fully sold as city's market momentum continues.
Boutique comms team picks up St John’s Wood Square brief
Ebury Comms to lead global communications for 5.5-acre super-prime project in NW London.
A Reflection of Change: Harry Dawes on how PCL agency has evolved
A seasoned London agent reflects on market cycles, career paths and the rise of alternative models.
By Harry Dawes
LATEST ARTICLES
American property portal rolls out ‘transformative’ AI interface
CoStar says the launch 'marks a generational leap forward in how people navigate the home search and home buying process.'
By PrimeResi
Weekly Showcase: Ten featured prime resi listings
PrimeResi's regular stock check, powered by LonRes
From shifting seasonality to rising budgets: Four trends to watch across corporate relocations
Savills reports relocation budgets rose by around 10% in 2025 as enquiries picked up and the tenant mix broadened.
‘Our task was to act as both storyteller & swordsmith’: On reuniting two Belgravia townhouses into a grand family home
Tiam Architects walk us through a big project on Chester Row.
By PrimeResi
Glasgow leads as Scotland’s £1mn+ market hits record highs
460 property sales were recorded above £1mn across Scotland last year, reports Savills.
By PrimeResi