Marketing
Brand Slam: The seven best property agency rebrands of 2013-14
There's been a glut of prime resi rebrands over the last 18 months or so, ranging from little licks of paint to full-on corporate gut-jobs.
Here's our pick of the top seven recent brand overhauls:
1
Chestertons unveils new(ish) look as restructure takes shape
We've had big rebrands from Cluttons, JLL and Property Vision already this year, but last night it was Chesterton Humberts' turn to ruffle some new plumage.
Country property goes on show in Chelsea
John D Wood is bringing its country network to town just in time for the Chelsea Flower Show, hosting a country property exhibition at the Sloane Club in SW3 on 23rd May
Local Heroes: Why estate agents are the heartbeat of a community
It probably takes more bottle to dress up as the Easter Bunny in Wimbledon than to climb Kilimanjaro for charity, says Peter Knight of Agents Giving, and it can reap greater rewards for a business in …
INTERVIEW: Gary Hersham on why he said yes to BBC2’s ‘Under Offer’
Co-head of super-prime Beauchamp Estates - made quite an impression
Winkworth renews music festival sponsorship deal
Winkworth is getting behind botanically-based boogie woogie Kew The Music for the fourth year running
Chesterton Humberts hires P1 Communications
Chesterton Humberts has brought in a PR and marketing outfit to champion the work of its in-house research department
Why buying or selling a property has never been a 2D experience
The internet services our needs as buyers and sellers to a point, but human beings require a human touch, says Ed Mead...
PrimeLocation Blog Awards: Winners
PrimeLocation's annual list of the best of the best property blogs has been announced
Stacks launches Good Agents to Buy from Awards
Buying agency Stacks is launching the Good Agent to Buy from Awards (GABAs) as part of its 30th birthday festivities
What Wealth Wants: The human and the digital (FutureWealth 2014, #2)
As the face of wealth management changes, with new technology creating new opportunities, methodologies and pitfalls for private client advisors, it's important to strike the right balance between the…
Drone Tactics: Aerial property videos take off
With the emergence of smart phones, ipads and mobile broadband, video has become a far more relevant and usable marketing tool, especially when you're trying to engage potential buyers...