Marketing
The Story of Mayfair: Wetherell writes the book
People sometimes say that self-proclaimed Mayfair Guru Peter Wetherell wrote the book on prime W1 property; well now he literally has.
Case Study: Using video to market a trophy instruction
Can a set of snaps and some pithy paragraphs ever really do justice to a super-prime scheme?
Brand Slam: The seven best property agency rebrands of 2013-14
There's been a glut of prime resi rebrands over the last 18 months or so, ranging from little licks of paint to full-on corporate gut-jobs.
Here's our pick of the top seven recent brand overhauls:
1.
Chestertons unveils new(ish) look as restructure takes shape
We've had big rebrands from Cluttons, JLL and Property Vision already this year, but last night it was Chesterton Humberts' turn to ruffle some new plumage.
Country property goes on show in Chelsea
John D Wood is bringing its country network to town just in time for the Chelsea Flower Show, hosting a country property exhibition at the Sloane Club in SW3 on 23rd May.
Local Heroes: Why estate agents are the heartbeat of a community
It probably takes more bottle to dress up as the Easter Bunny in Wimbledon than to climb Kilimanjaro for charity, says Peter Knight of Agents Giving, and it can reap greater rewards for a business in…
INTERVIEW: Gary Hersham on why he said yes to BBC2’s ‘Under Offer’
Co-head of super-prime Beauchamp Estates - made quite an impression
Winkworth renews music festival sponsorship deal
Winkworth is getting behind botanically-based boogie woogie Kew The Music for the fourth year running.
Chesterton Humberts hires P1 Communications
Chesterton Humberts has brought in a PR and marketing outfit to champion the work of its in-house research department.
Barometer from latest edition of Chrome (click to download)
Why buying or selling a property has never been a 2D experience
The internet services our needs as buyers and sellers to a point, but human beings require a human touch, says Ed Mead...
PrimeLocation Blog Awards: Winners
PrimeLocation's annual list of the best of the best property blogs has been announced.
Here they are:
Best Blog
Wreck of the week
Runner Up
Wow Haus
Best Blog Post
Stacks launches Good Agents to Buy from Awards
Buying agency Stacks is launching the Good Agent to Buy from Awards (GABAs) as part of its 30th birthday festivities.