Marketing
Developer faces legal battle over ‘Millionaires’ Row’ address
A developer has threatened legal action after planners voted to officially name his new apartment scheme "Millionaires' Row", because "only millionaires will be able to afford to buy them".
Strutt & Parker gears up for National Open House Day as popularity soars by 41%
Strutt & Parker has been championing Open House Days for a good five years now, and the team has started limbering up for its next annual viewathon, scheduled to take place next month.
British Land smashes Mayfair price records with Clarges pre-launch
British Land is clearly having no trouble shifting units at its new super-prime development in Mayfair.
CIT boosts South Bank Tower’s cultural creds with McCurry exhibition
South Bank Tower (formerly King's Reach Tower) developer CIT has taken the cultural provenance of the Southbank and run with it, commissioning uber-photographer Steve McCurry - he of Afghan Girl fame…
Sharps & Flats: TWCL debuts Music Box plans
Taylor Wimpey Central London has unveiled plans for its forthcoming creation in Southwark.
Grainger turns to the big screen to reach local buyers
Property videos have become part of the standard marketing collateral for high-end developments, but Grainger Plc has upped the ante for its 84-unit Macauley Walk scheme with a big screen version, showing…
Special Relationship: Knight Frank teams up with top US brokerage
Anglo-American relations have taken a big step forward - in the resi property world at least - with the formation of a 'strategic alliance' between Knight Frank and US brokerage Douglas Elliman.
Winkworth sets up shop in Salisbury
Winkworth has settled on Salisbury as the location for its latest offering.
Fine & Countries: Estate agency partners with international property portal network
Fine & Country has partnered up with Worldposting, an international property portal network.
Carter Jonas recruits new marketing chief to roll out brand refresh
Carter Jonas has just just pimped its look, rolling out a "brand refresh" across all 29 branches from today (8th September).
Mount Anvil’s £137m Fulham scheme to debut in Dubai
A major new luxury resi scheme in SW London will be paraded in front of UAE investors next week.
Headland handed ‘wide-ranging’ Grosvenor PR brief
Grosvenor has apparently handed a 'wide-ranging' brief to PR consultancy Headland.