Marketing
US developer claims portal published ‘inaccurate’ info about his $150m mega-mansion; sues for $60m
High-profile developer Bruce Makowsky files lawsuit against Zillow, claiming the real estate giant published 'misleading, false, and inaccurate information' about his $150m Bel Air super-home that 'corrupts…
PRCO rolls into Asia with trio of big-name real estate clients
Luxury comms giant launches Hong Kong and Shanghai offices under the PRCO Asia banner
Rightmove profits jump as estate agencies spend over £1,000 per month on advertising
The property portal's average monthly revenue per advertiser (ARPA) increased from £922 in 2017 to £1,005 in 2018, while the number of member branches has 'remained stable'.
Taylor Wimpey picks Harrods for central London development showcase
Developer TWCL goes on a month-long marketing push, showcasing its central London schemes in the Knightsbridge department store.
Choosing the right estate agent (& valuation) is the biggest factor in selling a property, say vendors
Just under half of vendors say 'picking the right agent and price to start with' was the crucial factor in selling their property.
Watch: The ‘formidable task’ of developing Ten Trinity Square
China's Reignwood Group has released an unexpectedly-candid marketing video charting the development of its landmark super-prime project in the City of London, Ten Trinity Square.
Camden looks to ban estate agency boards across the borough
Camden Council is running a consultation on extending Regulation 7 Directions to limit the 'unnecessary clutter' of estate agents' boards.
Zoopla claims 36% spike in valuation leads
Leads to agents have risen by more than a third since last year, after a series of changes following the property portal's acquisition by Silver Lake.
‘TripAdvisor for property’: New reviews platform rates London’s resi developments
HomeViews aims to promote transparency in the the new development sector, allowing residents to rate and review their homes.
OnTheMarket reports listing ‘over 80%’ of Zoopla’s property stock
Website traffic has quadrupled since OnTheMarket floated last year.
MIPIM Awards 2019: Resi finalists in pictures
New residential developments in London, Hamburg, Amsterdam and Copenhagen have been shortlisted by the MIPIM Awards judging jury.
More marketing changes signify ‘a new era’ at Zoopla
Former Savills and Hometrack man Richard Donnell steps up to run Research & Insight at Zoopla.