Marketing
New smartphone app ‘will make 3D tours the standard way to market properties’
Matterport's new mobile app turns smartphones into 3D capture cameras
OnTheMarket founder Savills returns to Zoopla
All six original founders of challenger portal OnTheMarket are now back listing with ZPG
Home Views: the website ranking the best and worst developments in the UK
After receiving 8,000 user reviews across 800 schemes, 'the TripAdvisor of the property industry' has revealed its highest and lowest scoring resi developments...
OnTheMarket warns investors of slow agent take-up; cuts contract prices
"Due to market conditions, conversions have occurred at a slower rate than originally planned," says property portal, "with fewer having been to long-term, full-tariff contracts"
Marketing Matters: Five ways in which estate agencies can learn from consumer brands
Property advisors should look to more traditional consumer brands for inspiration on how to engage clients, says Chris Dietz of LeadingRE
Zoopla bolsters comms team with hires from Amazon & Edelman
Portal continues hiring spree, recruiting a new head of comms and PR manager to help share its 'bold new business strategy'
Coldwell Banker rebrands after six month ‘test’
Six months after previewing a new logo and identity, big-hitting American real estate brokerage Coldwell Banker has finalised its new look and shared some lessons learned from its innovative "transparent…
In Pictures: Property developer hosts major Dali art exhibition at London office
Sobha Realty has assembled a multi-million pound collection of works by Salvador Dali to exhibit at its Park Lane office
OnTheMarket signs first housebuilder
Barratt Developments has agreed to list its residential units directly with property portal OnTheMarket
UK high streets have shed 100 estate agent branches so far this year
A net loss of 100 stores between January and July puts estate agency amongst the hardest hit sectors on the UK high street, according to PWC & LDC...
Spectator competition winners: If Shakespeare had been an estate agent
How would The Bard have sold a house? Would Hemingway, Thoreau or Pinter have been able to stir up interest with syntax alone? Spectator readers rise to the challenge of reimagining sales particulars in…
CLEA’s London Magazine moves to Chelsea
The London Magazine has moved publishing house after 28 years, from Cedar Communications to The Chelsea Magazine Company; it continues to be edited by Anne Cuthbertson