Advance to Mayfair: British buyers roll the dice on Prime Central London once again

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For the first time in years, PCL feels less like a vault for absentee investors and more like an affordable, functioning housing market, writes buying agent Ollie Marshall.

Written by

Ollie Marshall

Director at Prime Purchase

Ollie joined Prime Purchase in September 2021, after more than 20 years working in the prime central London market. During that time, he co-founded Brooks Marshall, which he ran for nine years before turning his hand from selling to buying.

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The political tide is turning & savvy buyers may only have a limited window to capitalise on a heavily discounted market, explains Prime Purchase director Ollie Marshall.
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Markets have become irrational and some remarkable homes are going for a song, reports top buying agent; the key is knowing how to capitalise, and where to look.
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Various factors have led to an unusual disparity between PCL values and those of major financial hubs around the world, writes Ollie Marshall; it's no surprise that overseas buyers are making their move...