'The very exclusive became not very exclusive at all': How off-market lost its meaning

Views

Off-market nowadays, by and large, just means a phase of market research and testing as part of a planned marketing strategy, says Giles Barrett.

Written by

Giles Barrett

Director at Domus Nova

Giles Barrett is a director at boutique west London estate agency Domus Nova.

This content is available only to PrimeResi Members.

If you have a membership login below, otherwise join Prime Resi today for full access to the Journal of Luxury Property.

Views

'I just looked at the leading portal for ‘Notting Hill properties launched within the last 7 days’; from the 72 new listings, there were 34 different agents. If
Views

Property Vision's co-founder reports on the big themes at play in Britain's seaside hotspots, including the effects of climate change on perceptions of the market & the arrival of a new cohort of buyers..
Views

Forget 'price high and negotiate': Undercutting the market takes bravery & divides opinion, but gives the control back to sellers and often results in far better outcomes, says Maskells' Jamie Hope.