Main image: 'Buyers have flocked back to the market at the same time, reassured by safety in numbers'
'The London market is bouncing like a spring lamb, but keep your feet on the ground and don’t always follow the herd'
Reassured by safety in numbers, househunters have flocked back to the market at the same time, writes buying agent Guy Meacock - but they now face a very different landscape...

Guy joined Prime Purchase in 2005 and quickly established himself as one of the foremost authorities on the prime central London market. He has a comprehensive knowledge of the most desirable postcodes in the capital, while his incredibly strong work ethic ensures his clients are one step ahead of the competition. Guy’s ability to interpret a client’s brief, whether the property is for their own use or investment, has earned him an enviable reputation. Increasingly, he represents our international buyers who value his thorough understanding of the buying process, rational approach and considerable credibility in the marketplace.
Super-prime recovery: £36.8bn is currently targeting London’s £10m+ property market
Infography: London's super-prime property market in seven charts.
By PrimeResi
The Missing Market: Why London property developers are missing out on over 23,000 new-build buyers
Savills has identified a significant "missing market" for new-build homes in the capital that property developers "cannot afford to miss out on."
By PrimeResi
Guy Meacock: London is really hitting its stride now
The capital has played second fiddle to the country market over the last year - but is now showing the sort of resilience that surprised us all post-GFC.
By Guy Meacock
Companies in this article
Prime PurchaseMost read
10 key trends: Inside the mind of Chinese High Net Worth Individuals
A panel of property and luxury lifestyle insiders address the shifting wants and needs of China's richest people when it comes to international investment, real estate and wealth matters - including insights…
By PrimeResi
Hollywood legend’s Hampstead townhouse up for sale
Handsome Victorian semi on Lyndhurst Road was Richard Burton's London home when his affair with Elizabeth Taylor began.
In Pictures: New Candy London project in Chelsea seeks £8.595mn
Inside an Elm Park Road townhouse reworked by the world-famous design studio.
In Pictures: Inside eight ‘completely hidden’ new homes on Mayfair’s only private gated street
CBRE and Beauchamp Estates are about to launch sales at Three Kings Mayfair, for JV developers 1.61 London, Urbanwise and Valpre.
By PrimeResi
Apartments go on sale at luxury Banda-designed riverside scheme
All 28 units at Third.i's The Doulton will have direct views over the Thames and access to 'first-class' amenities.
PCL developer toasts £100mn sales surge
Almacantar reports strong interest from domestic and international buyers across its West End portfolio.
What’s top of the wish list for super-prime tenants & buyers in 2023?
High-end specialists from Savills summarise the key drivers shaping the PCL lettings & sales markets this year.
Trophy Mayfair block seeks £40mn
Boutique development on Mount Street houses four luxury apartments designed by Rigby & Rigby, plus some retail and office space.
LATEST ARTICLES
A year since Truss: Understanding the impact on the property market
Ahead of the anniversary of the infamous ‘mini-budget’, Strutt & Parker's Kate Eales looks back on a tough 12 months for the UK housing market - and explains what we've learned along the way...
By Kate Eales
Trophy Mayfair block seeks £40mn
Boutique development on Mount Street houses four luxury apartments designed by Rigby & Rigby, plus some retail and office space.
Weekly Showcase: Ten featured prime resi listings
PrimeResi's regular stock check, powered by LonRes
Global housing bubble risks deflate – but ‘the seeds for the next property price boom have already been sowed’
Only two global cities are now at risk of a housing bubble, says UBS, down from nine cities a year ago thanks to 'house price corrections across the board'.
By PrimeResi
eXp rolls out platform for brokers who ‘outgrow their position in the market as a solo agent’
The new 'Teams' initiative is 'the next step in the evolution of the self-employed model,' says estate agency boss Adam Day.
By PrimeResi