The Life of Luxury & How to Sell It
Luxury is its own market, but who shops there? Who sells there? What's the best strategy? Researchers at Harvard Business School have examined consumerism at the top of the curve - from high fashion and luxury watches to prestige cars and top-end experiences - to produce a series of 12 insight papers...
To sell luxury, should it still be called luxury?
While the luxury sector is experiencing unprecedented worldwide success, it is also facing an existential crisis, as Professors Jean-Noël Kapferer and Anne Michaut explain...
By PrimeResi
Marriott to expand its branded residence portfolio ‘by more than 70% by 2022’
Ritz-Carlton owner has grand ambitions to develop many more stand-alone luxury residential schemes around the world in the coming years
By PrimeResi
Introducing: The Prime Residential Almanac
A prestigious, practical companion book for luxury property professionals. Available now
By PrimeResi
Most read
Super-prime specialists join ‘London’s original brokerage house’
The London Broker signs ex-Lodha star Philippa Bromley-Martin & Cannes-based luxury specialist Jez Moore as platform expands internationally.
‘This isn’t just an expansion – it’s a transformation’: US mega-brokerage Douglas Elliman goes global
Major-league luxury real estate brand sets sights on Europe & beyond; high-profile alliance with UK-based Knight Frank 'mutually concluded' after 15 years.
John D Wood & Co adds five-branch agency in SW London
Well-known firm with operations in Battersea, Balham, Fulham & Clapham joins prime agency's expanding 'family of brands'.
PCL dealmaker Harvey Cyzer on the state of play in Mayfair’s property market
The headlines may be bleak, but sales revenue at OB Private’s Mayfair office is up 228% year-on-year - so are smart buyers seeing what others aren’t?
By Harvey Cyzer
Global buyers drive $115mn bidding at luxury property auction in London
High-value villas, ranches and vineyards were among the offerings at the latest Concierge Auctions event, held last week at Sotheby's London.
Rhodium brings in former LVMH director for global branded residences push
Luxury sector heavyweight Pierre Mallevays joins Dean Main’s super-prime firm as Strategic Advisor, as it eyes more international growth.
Ex-Knight Frank partner to head sales at Jefferies London
John White has joined Damien Jefferies' expanding prime property brokerage after ten years at Knight Frank.
‘Radical’ Grosvenor Square revamp gets underway
Grosvenor promises year-long landscaping works 'will radically transform London’s second-largest garden square into an immersive woodland experience.'
By PrimeResi
Boutique London developer targets European expansion
Alex Macaulay's Kinland has lined up luxury schemes in Portugal & the French Alps, after delivering two sell-out projects in South London.
Long-running RBKC agency launches ‘flagship’ HQ in South Ken
tlc Estate Agents is also revamping its former home in Earl's Court. 'We are honouring our heritage while stepping confidently into the future,' declares COO Samantha Hossack.
By PrimeResi
LATEST ARTICLES
Super-prime brokerage to rev up PCL expansion with trophy Knightsbridge base
UK Sotheby's International Realty is taking over a former McLaren showroom at One Hyde Park, hot on the heels of another marquee branch opening in Kensington.
In Pictures: Inside an £18.5mn duplex at 60 Curzon, designed by De Rosee Sa
London & Lisbon-based studio delivers a mid-century-inspired, art-filled showstopper, as super-prime Mayfair scheme nears sellout.
Weekly Showcase: Ten featured prime resi listings
PrimeResi's regular stock check, powered by LonRes
Barclays Private Bank: ‘Five signs the tide may be turning for London’s prime property market’
'The outlook remains varied,' bank tells HNW clients, but 'there are clear signs that interest is picking up at the top end of the London property market.'
By PrimeResi
Christie’s International Real Estate adds more Caribbean coverage
New Anguilla venture will be led by veteran broker Dominique Silvera, also the founder and chairman of CIRE Barbados.