The Life of Luxury & How to Sell It
Luxury is its own market, but who shops there? Who sells there? What's the best strategy? Researchers at Harvard Business School have examined consumerism at the top of the curve - from high fashion and luxury watches to prestige cars and top-end experiences - to produce a series of 12 insight papers...
To sell luxury, should it still be called luxury?
While the luxury sector is experiencing unprecedented worldwide success, it is also facing an existential crisis, as Professors Jean-Noël Kapferer and Anne Michaut explain...
By PrimeResi
Marriott to expand its branded residence portfolio ‘by more than 70% by 2022’
Ritz-Carlton owner has grand ambitions to develop many more stand-alone luxury residential schemes around the world in the coming years
By PrimeResi
Introducing: The Prime Residential Almanac
A prestigious, practical companion book for luxury property professionals. Available now
By PrimeResi
Most read
Strutt & Parker strengthens super-prime lettings team
Long-established estate agency brings in lettings specialist Minnie Stainrod from UK Sotheby’s International Realty as part of new growth phase.
Interview: New UK Sotheby’s International Realty MD Alex Isidro on what’s next for the luxury brokerage
PrimeResi quizzes the high-profile real estate agency's recently-appointed boss about bumper sales figures, brand-building, and why this business is 'all about people, not property'.
£22mn penthouse sold in £50mn deal spree at top-end Kensington scheme
Lodha confirms launch date for next sales phase at Holland Park Gate following another run of big-ticket transactions.
Government proposes the ‘biggest shakeup to the homebuying system in this country’s history’
Consultations have opened into significant & wide-ranging reforms that promise to 'rewire a chaotic system which has become a barrier to homeownership.'
By PrimeResi
London Square gears up to launch sales at landmark heritage conversion project
Ambitious transformation of former Surrey County Council HQ is to deliver 264 new homes, with completion set for 2027.
Seven key themes in the global branded residences sector
From standalone towers to wellness-led living, these are the big trends shaping luxury branded residences worldwide.
Country house guru Sweeting joins high-end valuation firm
Longstanding Knight Frank figure has taken up a consultant role at James Wyatt's Parthenia.
Influential committee calls for ‘major reform of the whole property tax system’
'The case for major reform of the whole property tax system – from Stamp Duty Land Tax to Inheritance Tax to Council Tax and VAT – is almost unarguable,' says Sir Vince Cable.
By PrimeResi
Luxury developer Amara Property adds Sales & Acquisitions Director
Warren Leader has joined Rutu Buddhdev's team.
By PrimeResi
Weekly Showcase: Ten featured prime resi listings
PrimeResi's regular stock check, powered by LonRes.
LATEST ARTICLES
Buyer demand ‘steadies’ in prime London
Top-end home-buyers seem more active in SW postcodes than in other parts of the capital.
By PrimeResi
Prime London Property Market Snapshot: Week 40, 2025
Sales activity picked up last week, but remains well below previous years' levels.
By PrimeResi
Prime country house market activity ‘accelerates’ ahead of Autumn Budget
Strutt & Parker reports a string of high-value country house sales amid a big jump in HNW buyer interest.
By PrimeResi
‘Landmark’ townhouse sale concluded in Chelsea
'Discerning buyers are focusing on best-in-class assets', says agency, confirming sale of near-£28mn trophy home as part of £100mn deal run.
Qatari Diar tops £1.5bn sales mark at Chelsea Barracks
Momentum continues at the ultra-luxury Belgravia scheme despite wider market headwinds.