Main image: PCL underperformed other areas of Prime London during 2025
Revealed: The PCL neighbourhoods where more than 9 in 10 homes sell at a discount
Private bank Coutts tells its clients where to unearth the biggest price cuts in the capital's Golden Postcodes.
What to read next
London Super-Prime Market Survey: What changed in 2025 – and what lies ahead in 2026
Non-dom exits, international bargain hunters and a raft of trophy listings reshaped the £15m-plus sector over the last 12 months, reports Beauchamp Estates,
Top-end buyers hit pause as Budget fears stall £5mn+ deals
Transactions at the upper end of the Prime London market were down by over 40% last month, reports LonRes, as the start of the autumn selling season falls flat.
‘This could be the moment to act for global investors’: Evaluating the UK’s prime residential markets in an era of uncertainty
Middleton Advisors & Yolande Barnes explain why the stage is set for a renewed influx of overseas investment in PCL & country markets.
Companies in this article
CouttsMost read
Luxury London developer falls into administration
Begbies Traynor appointed to boutique firm behind a number of top-end resi projects across the capital.
£500mn RBKC scheme ‘back on track’ after Ardmore collapse
Construction restarts on 462-home project under new main contractor as developer reports nearly £40mn of early off-plan sales.
Knight Frank bolsters London-based Turkish team
Two new recruits join as agency reports ‘significant’ flow of capital from Turkey into the new homes market.
Super-prime fit-out specialist eyes £100mn turnover amid resi push
130-year-old firm behind interiors at The Peninsula and The Londoner expands residential offering with three of London’s most anticipated luxury schemes in the works.
Regent’s Park trophy home hits the market at £15mn
Grade I listed residence comes with views over the park and its famous boating lake - and towards one of the most expensive properties ever sold in the UK.
Zara billionaire picks up Marylebone rental block for £150mn
Amancio Ortega's Pontegadea has made a notable play in London's built-to-rent arena.
By PrimeResi
Deal sealed on £15mn Claudio Silvestrin-designed Hampstead villa
The near-8,000 sq ft LA-style residence, described as the ‘epitome of minimalist cool’, went to a European family relocating to London.
Brokerage pulls off £48mn Belgravia hat-trick
Big-brand agency defies tough market conditions to complete three super-prime deals in as many weeks, as younger international wealth turns its attention to one of PCL’s traditional strongholds.
Required Reading: Government rewrites planning rulebook
The revised National Planning Policy Framework has landed, heralding some significant changes to England's planning regime. Here's what prime resi professionals need to know...
By PrimeResi
In Pictures: 19th-century Notting Hill dairy reborn as boutique resi scheme
Echlin delivers a 'deliberately restrained' take on warehouse living at Black Treacle’s new eight-unit development near Queensway.
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