Jo Eccles: Five emerging themes shaping the Prime Central London market in 2026

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Buying activity started early this year, with turnkey homes still commanding significant premiums and low-credibility bids falling flat, reports top acquisition specialist.

Written by

Jo Eccles

Managing Director & Founder at Eccord

Jo Eccles is the founder and Managing Director of Eccord. Establishing the company in 2006 to provide an all-encompassing property advisory service, she is known as one of the UK's leading authorities on luxury residential property.

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Top buying agent reports on how clients are reacting to recent global economic turmoil, and where tenants and landlords stand ahead of a major shift in the rental landscape later this year.
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Exclusive LonRes data reveals 29% fewer sales agreed in the first four weeks of 2026 Vs the same period in 2025, and 32% fewer than 2024.
News

Sales are scant & price cuts are rife across the capital's prime postcodes in early 2026.