Head over heels for bricks & mortar: Why it's so hard for buyers & sellers to stay detached
When you fall in love with something, it is very hard to fall out of it, says buying agent Guy Meacock.

Guy joined Prime Purchase in 2005 and quickly established himself as one of the foremost authorities on the prime central London market. He has a comprehensive knowledge of the most desirable postcodes in the capital, while his incredibly strong work ethic ensures his clients are one step ahead of the competition. Guy’s ability to interpret a client’s brief, whether the property is for their own use or investment, has earned him an enviable reputation. Increasingly, he represents our international buyers who value his thorough understanding of the buying process, rational approach and considerable credibility in the marketplace.
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Buyers spent a record £5.2bn on PCL property last year
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