From Doer-Upper to Starter-Upper: The London Property Week diaries
Alan Page shares the origin story of his latest venture: a consumer event for new-build property buyers

Alan Page was for many years an award winning advertising creative director and founder of his own successful agency. More recently he has served on the boards of various marketing businesses and acted as a property buying agent in the South of France. He has owned numerous homes in London, Paris and Saint Tropez and has now turned his hand to small prime central London property development.
The London Property Week Diaries: The long way round
A week turns into months and months and months for Alan Page, as plans to launch London Property Week dawdle - but eventually head in the right direction.
By Alan Page
London Property Week: Major new event planned for the capital’s new-build resi sector
EXCLUSIVE: London Fashion Week veteran to launch a consumer event for new-build buyers
By Prime Resi
Feverish Pitch: The Doer Upper’s sales agency ‘beauty’ parade
Five estate agencies are vying for the affections (sales commission) of our resident doer upper, as he sets about putting his Kensington project on the market. But which to choose?
By Alan Page
Companies in this article
ZooplaMost read
Boutique private office appoints Beauchamp’s Finch to lead property division
Paul Finch has joined Liberty Rock after nearly 20 years with super-prime agency Beauchamp Estates.
By PrimeResi
In Memoriam: London estate agency legend Tim Maskell, 1938-2025
'Tim’s legacy in the property market continues,' says Maskells' MD.
By PrimeResi
In Pictures: B&B Italia Group’s Maxalto designs ‘iconic’ Whiteley Clock Tower apartment
Clocking in at £24mn, The Whiteley's latest 'Designer Collection' apartment marks a European first for the 50-year-old interiors brand.
By PrimeResi
Seismic Shifts, 2000-2025: The global events that moved the needle on London’s prime property market
Cathy Hawker explores how the fluctuating fortunes of Prime Central London can be tied to major international economic events of the past 25 years.
By Cathy Hawker
Prime London 25: Introducing a PrimeResi Special Report
The evolution of London's luxury property market, 2000-2025: Our 75-page report charts a truly transformative period for both the property market & the prime residential industry.
By PrimeResi
Knight Frank announces new Henley office head
Nick Warner will hand the reins to Matt Davies next month.
By PrimeResi
Savills flags ‘historic value’ across prime London & regional markets
Some wealthy buyers 'seize opportunity' as property prices fall.
By PrimeResi
Westminster confirms launch date for new rental licensing scheme
Thousands of landlords across PCL will need to obtain licenses under the new rules.
Starboard! Ollie Marshall on wealth, Reform & what’s next for Prime Central London
The political tide is turning & savvy buyers may only have a limited window to capitalise on a heavily discounted market, explains Prime Purchase director Ollie Marshall.
In Pictures: High-spec Nash townhouse overlooking Regent’s Park seeks £15.95mn
8,000+ sq ft Regency-era residence has been kitted out with some impressive leisure facilities.
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