Emotional Schemes: Engage all the senses if you want to make a profound connection with buyers
Forget show and tell. If developers want to increase impact and engagement, they need to think about sight, sound, smell, taste and touch, writes branding expert Tommy Taylor…
Branded residences prove resilient as more luxury lifestyle brands enter the property world
The branded residences sector is "more diversified than ever before", declares Savills, as new players from the fashion, culinary, celebrity and design world muscle-in on an area traditionally dominated …
Introducing: The Prime Residential Almanac
A prestigious, practical companion book for luxury property professionals. Available now
What does the future of the prime residence look like? Exploring the impact of Covid-19 on luxury property development
Knight Frank has looked into how Covid-19 is accelerating design trends and impacting housing delivery, suggesting some key evolutions for the future of the global prime residence.