Coldwell Banker rebrands after six month ‘test’
Coldwell Banker embarks on a six month ‘transparent rebrand’ programme
American real estate firm Coldwell Banker - which recently claimed to be selling more $1m+ properties than anyone else, anywhere - has embarked on a six-month "transparent rebrand" programme, which it's…
Douglas Elliman recruits a luxury specialist to repoint the brand
Knight Frank's American ally Douglas Elliman has named an LVMH and Victoria's Secret alumnus as its new creative head, and appointed a new advertising agency
US giant Coldwell Banker in high-end sales slide
Reology-owned network put through 27,600 sales at $1m or above in 2019, down from 30,478 in the previous year, but retains its number one ranking for seven-figure-plus deals worldwide