Marketing
A Flawed Plan: Squaring up to London’s obsession with square footage
Valuing on square footage alone is lazy, crude and plain wrong - it's how you use the space that counts, says Simon Barnes..
“Mayfair is Missing” campaign to get Mayfair back in the Monopoly game
Flemings Hotel has launched campaign to get Mayfair re-instated on the Monopoly board
Property guru wanted to present new primetime TV show
The call has gone out for the next Kirsty and/or Phil
Free Bentley for whoever buys this house
The owners of a house in Stanmore, called "The Bentley," are offering a free convertible Bentley motorcar to whoever buys their £1.875m house in an effort to drum up interest.
Agents on tour as country property exhibitions hit the road
Tempting buyers with the promise of fresh air, a slower pace of life and bags and bags of space, country property exhibitions are definitely the flavour of the month this April
Open house event welcomes in £78m worth of offers
We thought £50m in a day was pretty tasty, but Strutt & Parker has now upped the amount in offers generated by last Saturday's Open House Day - to a mammoth £78m.
Penyards unveils brand new marketing team
Country estate agency Penyards is making a splash with a new in-house marketing team
Smart Casual: Strutt & Parker Open House Day brings in £50m worth of offers
Saturday's perfect viewing conditions tempted buyers out from under their duvets in their droves, according to Strutt & Parker, and it sounds like they brought their chequebooks with them
By Rural Appointment: Prince Charles to guest edit Country Life
Following a triumphantly "down to earth" performance on BBC One's Countryfile earlier this year, Prince Charles appears to have developed a penchant for guest-editing, announcing today that he will be…
YOUhome makes waves with Wellstead & Wellstead acquisition
Dorset-based agency-to-watch YOUhome (co-run by ex-Hamptons International boss Jeremy Priestley) has beefed up its sales and letting business by acquiring independent firm Wellstead & Wellstead
Cotswold development sails into final phase
After shifting an impressive 350 units, lakeside property development "Watermark in the Cotswolds", is releasing its final phase of 25 homes.
Lettings fees ad rules to be clarified
There's to be no enforcement just yet on the Advertising Standard's Authority's decree that letting agents must include details of all compulsory fees on ads