Marketing
Gstaad, St Moritz, Monaco, Mayfair: Mount Street gets its own travel poster
Never short on marketing ideas, independent agency Wetherell has really excelled itself this time.
Plentific and ZPG team up to launch ‘Find a Pro’ service
Plentific & Zoopla Property Group have just rolled out a new service - Find a Pro - which aims to make it really easy for consumers to track down decent local tradespeople for home-related projects and …
Rightmove claims to have 50% more property listings than any other UK portal
Rightmove has announced a 10% increase the number of UK property listings over the first half of the year, taking the portal's share of traffic to the top four UK property websites up from 77% in June 2…
John D Wood rolls out ‘fresh new look’ for offices
London and Country estate agency John D Wood & Co. is revamping its network of offices, starting with Primrose Hill, Weybridge, and a brand new lettings outpost on the Fulham Road in Chelsea
New Comms Director of British Property Federation
The British Property Federation has hired Ghislaine Halpenny as its new Director of Communications.
Northacre headlines Future Lab’s Luxury Futures Forum
Northacre plc, which recently sponsored the V&A's "What is Luxury" exhibition, has just announced that it is headline sponsor of trend forecasting agency The Future Laboratory’s 10th "Luxury Futures F…
From the Ashes: Devon estate agency creates Britain’s biggest cricket bat
You may not want to think about cricket in these testing times
Zoopla ‘on hunt’ for new creative agency
It sounds like Zoopla Property Group is looking for a new creative agency.
Case Study: Identity’s light bulb moment in Wandsworth
Scoopers of the gong for Best Residential Scheme (New Build) at the recent Property Marketing Awards, design and branding agency Identity has been explaining how its strategy helped a new scheme exceed Pha…
Mega-developer launches new scheme with ‘world first’ IPO-style sell-off
Lodha, one of the world's biggest developers, has rolled out what's thought to be the first Initial Public Offering-style pre-launch for a residential scheme.
Zoopla rolls out ‘real-time’ listings
Zoopla Property Group has launched its Real-Time Listings Service, which allows members to get properties up on ZPG sites within five minutes of them being updated on the agents' system