Marketing
Stamp duty rollback offered on Maida Vale scheme
A developer in Maida Vale has launched a new scheme with an interesting pre-Christmas perk.
Dubai developer tempts Chinese buyers with ‘fully-paid vacation offer’
Two of the world's top mega-developers have come up with a novel idea for getting Chinese buyers to dip a toe in the Dubai property market.
OnTheMarket to ‘remain a significant #3’ property portal as Zoopla gets an investor upgrade
Leading financial analysts have upgraded their position on Zoopla Property Group in relation to challenger portal OnTheMarket.com, arguing that the Rightmove-Zoopla one-two "status quo will hold".
Changing asking price can double length of time to sell
Altering an asking price - either up or down - leads to slower sales, according to some research by GetAgent.
Cain Hoy & Sager tuning up to launch £400m Islington Square scheme
It sounds like Cain Hoy and Sager are pulling out all the stops to launch their new flagship development in Islington next month.
£19.95m (including Stamp Duty): The priciest property so far to be launched online-only
An online estate agent has pocketed £899 as sole agent on a £19.95m (£17.9m ex-SDLT) house on Phillimore Gardens.
SellMyHome.co.
The Snoopy Show Home: Hamptons partners with Peanuts movie to reach family market
Forget Bond. Hamptons International has teamed up with Twentieth Century Fox to get in on the action around the launch of Snoopy and Charlie Brown: The Peanuts Movie.
St James & Beechcroft launch redevelopment of historic riverside site
Berkeley Group arm St James and retirement home specialists Beechcroft have launched the restoration of a riverside estate in west London that once belonged to George III’s chaplain.
Marketing Masterclass: How Berkeley Group’s landmark scheme was brought to life
Behind the scenes of DBOX's highly successful campaign for South Quay Plaza
Insurers call for traffic-light flood risk info on all property ads
The Association of British Insurers has called for a traffic light system to be introduced on property adverts and particulars to clearly display the potential flood risk.
How to achieve guide price in a buyers’ market
In what is seen by many as a buyers’ market, it can seem like a tough challenge to achieve the guide price.
Zoopla is the most high profile property portal; Rightmove the most popular – ZPG
Zoopla Property Group has discovered that Zoopla has the highest brand awareness of any property portal in the UK, but that Rightmove is still more popular.