Marketing
Digital auction platform goes upmarket with luxury listings
BidX1 announces its first 'bespoke' sale, featuring a £2m penthouse apartment at a Mount Anvil scheme in south London...
Zoopla rolls out new-build home search tool
Property portal's "streamlined" new development search function delivered a 43% uplift in conversion rates during beta testing
Portal veteran leaves Zoopla in corporate accounts restructure
Lesley Dunn had been with Zoopla for eight-and-a-half years, and previously worked at Rightmove
Pop star skirts agents to market LA home directly to Instagram followers
Justin Bieber has asked his 120 million Instagram acolytes if any of them want to buy his $8.5m house in Beverly Hills. "I'll sell it with all the furniture", he commented; "MAKE ME AN OFFER"
Pitch Perfect: Advising vendors on pricing to sell
Savvy sellers are beginning to understand the risks of overcooking an asking price in the current market, says PCL agent Nic Pejacsevich
Seven companies team up to create a ‘one stop shop’ agency for property developers
Seven marketing, design and hospitality specialists have teamed up to create Gryphon Partnership, offering "seamless and best in class" services for property developers and house builders
To sell luxury, should it still be called luxury?
While the luxury sector is experiencing unprecedented worldwide success, it is also facing an existential crisis, as Professors Jean-Noël Kapferer and Anne Michaut explain...
In Pictures: The grand opening of Finchatton’s Twenty Grosvenor Square
Finchatton officially opened its flagship super-prime development, Twenty Grosvenor Square, last night, throwing a celebrity-infused party that included a performance by pop star Paloma Faith.
Revenue, traffic & listings rise for OnTheMarket – but so do losses
Property portal releases H1 trading results that provide "encouragement for the future"
Zoopla hires new creative agency
Portal picks Lucky Generals to come up with some fresh ideas
German property PR firm sets up in London
Ex-Knight Frank man Harry Turner is heading up the new UK operation for Berlin-based PB3C
OnTheMarket looks to outsmart Rightmove with all-new intelligence features
The challenger portal has developed new tools to help agents 'reduce their reliance on Rightmove and other portals'