Marketing
In Pictures: John D Wood & Co launches latest brand magazine in Mayfair
Clients still appreciate the 'tangible experience' of a high-quality print publication, says venerable estate agency.
Leading property PR agencies to merge
Chanel Bailey's Elevate & Adam Foster's Ellwood have joined forces to create 'a dynamic & expanded powerhouse in the industry.'
Zoopla invites agents to promote ‘unique or viral’ listings with new video series
Property portal's latest social media campaign aims to 'deliver entertainment-first property content to fresh audiences across TikTok, Instagram & YouTube'.
Rupert Everett to voice Fine & Country’s latest brand campaign
Actor's 'distinctive voice adds a level of sophistication that aligns perfectly with Fine & Country’s premium positioning,' says estate agency marketing chief Emilie Despois.
LeadingRE adds Global Business Development Manager
Theya Phathanathong has been brought in to strengthen developer relationships & drive expansion of a new project marketing program.
Auriens brings in boutique estate agency for 2025 sales push
Luxury later living operator announces 'strategic collaboration' with longstanding firm in Chelsea.
Knight Frank celebrates successful Wealth Report launch & media campaign
The property firm's flagship research report was unveiled in front of 300 private clients & their advisors last week, and has generated more than 1,000 pieces of media coverage so far.
OnTheMarket owner completes Matterport acquisition
CoStar is heralding 'a new era of 3D digital twins & AI-powered real estate innovation'.
Abrahmsohn: On AI & the future of property search
"Will AI make Rightmove the ‘Wrongmove’ for consumers," asks veteran agent Trevor Abrahmsohn as he peers into the future of property portals.
Rightmove revenues climb further as estate agents spend more
Dominant property portal saw total income rise 7% in 2024, and expects revenue to swell another 8-10% this year.
Creative agency’s double acquisition promises to ‘reimagine digital experiences & entertainment in luxury’
Together Group has acquired 'digital twin' specialists Visualisation One & IMERZA.
Expanding estate agency signs Olympian brand ambassador
Champion cyclist Victoria Pendleton has agreed to help eXp UK with marketing and training agents to have a 'winning mentality'.