The Secret Agent: Will 2020 be the greatest 'selling out' our industry has seen?
Covid has given agencies the perfect excuse to reduce the footprint of their office networks, says our PCL insider, but what is left of a brand when all the good people have gone?

PrimeResi is the Journal of Luxury Property. The leading news, opinion & insight resource for the UK's prime residential property industry.
Peter Wetherell on the Dexters deal, industry standards & turning Mayfair’s boardrooms back into ballrooms
PrimeResi catches up with the 'Mayfair Guru' in the wake of his firm's tie-up with Jeff Doble's Dexters, to discuss how the partnership came about, and what the future holds for one PCL's most recognisable…
By PrimeResi
Design duo launch new estate agency selling ‘beautiful, refurbished homes with a warranty’
Set up by the team behind design studio Ivar London, Cuvelo is promising to 'take responsibility for every home it sells' by supplying a one-year warranty for buyer peace of mind.
By PrimeResi
Industry heavyweight Everett joins Yopa
Hamptons' former sales chief Peter Everett has joined Savills-backed fixed-fee estate agency Yopa as Commercial Director.
By PrimeResi
Most read
Luxury hotel group Maybourne recruits Walsh to lead ‘ambitious’ branded resi drive
Owner of Claridge's, The Berkeley & The Connaught brings in The OWO's former sales chief to lead global branded residential strategy.
By PrimeResi
Knight Frank boosts PCL lettings team with senior hires
Agency recruits seasoned operators from Hamptons & CBRE for key roles in Chelsea & Knightsbridge.
Deal sealed on rare penthouse overlooking Regent’s Park
Boutique firm tucks away 4,000 sq ft spread at close to its £7.5mn guide as part of £30mn deal run.
London property ‘no longer a safe bet’, warns top wealth manager
'The London property boom is well and truly over,' declares Rathbones
By PrimeResi
Historic St John’s Wood school building set for luxury resi revival
Swift consent secured for MWA-designed plans to restore former residence & studio of the artist John O’Connor.
Hutton Bubear brings in D&G alumna to boost country coverage
Well-known agent Tamzin Incledon will oversee searches in The Chilterns, Oxfordshire and Surrey for the boutique property firm.
LonRes names first Chief Operating Officer
Marketing chief Emma Herriman steps up to new COO role after a decade at the B2B property data platform & network.
Super-prime St John’s Wood mansion finds a buyer
Trophy home on Hamilton Terrace sold 'within a few months' of being listed at £20mn.
By PrimeResi
Jamie Hope: Uncertainty is the only certainty we have
'Buyers are looking at the market through an ultra-cautious lens,' but boutique agency boss still sees positive signs.
By Jamie Hope
International luxury brokerage launches, promising ‘a new era of property marketing’
Led by former Nest Seekers boss Daniel McPeake, London-based Aperture Global UK wants to 'set a bold new standard for how prime properties are represented.'
By PrimeResi
LATEST ARTICLES
Native Land’s 50-storey Opus tops out ahead of schedule
Developer marks construction milestone at forthcoming luxury apartment scheme on London's South Bank.
Knight Frank cuts house price forecast; PCL set for -4% drop this year
'A combination of high supply & faltering confidence means we now expect slower UK house price growth this year & in 2026,' says research chief Tom Bill - with prime markets set for sharp declines.
By PrimeResi
In Pictures: Rare townhouse on Pimlico’s St George’s Square seeks £10mn
Agents instructed on hefty 1843 Thomas Cubbitt-designed freehold with literary provenance.
Property market guru Siebrits launches consulting venture
Jennet Siebrits previously led CBRE's research department.
By PrimeResi
‘A fundamental reshaping of the global wealth landscape’: Europe re-emerges as a prime destination for the super-rich
'What we’re witnessing is more than just a demographic shift,' says Knight Frank, as the firm reveals who is buying what, where, and why...
By PrimeResi