Which London neighbourhoods have the strongest staying power for prime buyers?
Over four in every ten homemovers across prime London relocated within the same local area last year, reports Frances McDonald.

Frances McDonald works within the internal agency side of the research team, providing market insight to residential agents. As part of this, she is responsible for the coordination of both the prime London and prime regional indices. Her work also includes analysis and development of stories for the national press which has led to frequent quotes. Frances also helps to write reports for both the public and the wider business.
Five factors shaping prime property demand right now
Savills' latest buyer and seller survey highlights how prime property buying intentions are evolving.
Prime London flat prices jump 11.8% as the capital shows ‘a slow but steady return to health’
New analysis of LonRes data confirms that the pandemic-drive 'race for space' is over in the London, with demand for apartments now significantly outpacing that for houses.
‘We are seeing the emergence of a giga-prime market’: The rise of London’s £100m+ homes
Renovation and conversion projects are swelling London's small but significant £100m+ property market, creating private palaces just for billionaires.
Companies in this article
SavillsMost read
Trio of heavyweight Chestertons agents join Azar’s growing brokerage in PCL
Top-billing sales pros Rowland King, George Smith & Matthew Chard have signed to UK Sotheby's International Realty.
By PrimeResi
Deal sealed on landmark Georgian mansion in West London
The Grade I listed Walpole House on Chiswick Mall was asking £12mn and sparked competitive bidding.
‘The government got it wrong’: Prime property insiders react to non-dom U-turn rumours
UPDATED: Key inheritance tax rule 'under review' amid wave of high-profile departures, reports suggest.
LonRes Awards 2025: The Winners
London's top dealmakers were recognised at the firm's 25-year anniversary bash in Belgrave Square on Wednesday night.
Michael Caine’s former Oxfordshire estate listed for £10mn
Bucolic retreat with 600 feet of Thames frontage offers 'a true Swallows and Amazons lifestyle', say agents.
LonRes founders Carrington & Payne on 25 years in the prime London property arena
A personal view of how Prime Central London has evolved since the turn of the century, by William Carrington & Anthony Payne - who founded LonRes in the year 2000.
£15mn price tag for turnkey Mayfair townhouse with Omani royal provenance
Former private family office HQ on Chesterfield Hill has been transformed into one of the finest homes in the area, say agents.
Super-prime developer shells out c.$100mn for trophy Dubai plot
25 Degrees is planning to create five top-end villas on the rare undeveloped parcel on Palm Jumeirah.
Inside Branded Residences: Six top operators reveal the secrets of successful schemes
Chris Graham of Graham Associates takes a deep dive into the branded residential sector, gaining fascinating insights from senior figures at leading operators Accor, Four Seasons, Hilton, Kerzner, Marriott…
By PrimeResi
Reuben Brothers brings in boutique agency for One Carrington sales push
Luxury specialist OB Private joins the teamsheet at newly completed apartment scheme in Mayfair's midst.
LATEST ARTICLES
Non-dom changes create £401mn stamp duty ‘black hole’ – Knight Frank
Policy shift blamed for slump in £5mn-plus deals and mounting pressure on Treasury purse strings.
Berkeley names new Chair & CEO as profits dip
Housebuilding Plc aims for continuity leadership as Chair Michael Dobson steps down & a new ten-year strategy kicks in.
By PrimeResi
In Pictures: Park Modern penthouse pitched as ‘the finest new turn-key residence in London’
Listed at £42mn, the five-bedroom apartment features interiors designed by Fenton Whelan's in-house team.
By PrimeResi
‘London’s rental market came back with real force in May’ – Foxtons
Estate agency reports a 'surge' of new rental applicants & another rise in lettings listings.
By PrimeResi
Yopa sees ‘path to profit’ as headcount rises
The Savills-backed fixed-fee estate agency launched a self-employment platform for brokers last year.
By PrimeResi