Twelve reasons why Prime London is ready to rebound
Fund manager-turned-PCL buying agent Fraser Slater explains why 2020 will be a pivotal year for the Prime London property market, with the scene now set for significant increases in both prices and volumes...

Fraser is the CEO and Founder of Ludgrove. With 25 years experience as a Fund Manager and Property Developer in Chelsea, Fraser started Ludgrove with an ambition to create London's leading property buying agency. Fraser has a flair for spotting undiscovered property opportunities. This combined with his professionalism and expert negotiating skills honed on City trading floors, have won him the trust of some of the worlds' leading businessmen and entrepreneurs. Besides property his passions include cricket, skiing, football, rugby and the stock market. Fraser has lived in Prime Central London for over 20 years.
Four reasons to be optimistic about the prime London housing market
There will obviously be significant challenges for the industry and the wider economy in the months ahead, says LonRes, but a few fundamentals should put the prime market in good stead to recover once…
By PrimeResi
Is the Prime Central London recession anomalous?
It's been a particularly tough six years for the capital's prime property market, with tax changes, the threat of a hard-left Government, Brexit and Covid all impacting on sentiment; here, fund manager-turned-buying a…
Golden Postcode Opportunity: Is Prime Central London property now cheap?
Just how far have PCL prices fallen since 2014 and how much value does the area offer as an investment in comparison to other assets? Fund manager-turned-buying agent, Fraser Slater takes a look at the…
Companies in this article
Ludgrove PropertyMost read
UAE real estate giant buys UK developer London Square
Aldar Properties says its first acquisition outside of the MENA region provides 'a meaningful foothold in the diverse and dynamic London property market,' with financial heft that will give London Square…
By PrimeResi
Fulham artists’ studios with potential offered for sale for first time in 60 years
The five artists' studios in SW6 have 'scope for a range of potential future uses,' says Savills.
By PrimeResi
Third.i recruits CBRE director to lead major acquisition drive
Rachel Mason will be in charge of identifying new investment opps in London and across the UK for the Australian developer, as it targets a billion-pound pipeline.
From strategic hires to the rise of self-employed agents: Andrew Deverell-Smith on the real estate recruitment trends to watch
Is it time to hunker down or level up? Recruitment guru explains how top property firms are taking different approaches to challenging market conditions.
John D Wood appoints new regional director in London
Ex-Chestertons director Glynn Gibb steps up at the high-end estate agency.
Watch: Touring ‘the most expensive house in the world’
YouTube star & luxury real estate agency team up to showcase the '$1bn' Chateau Du Champs De Bataille in Normandy, which is now up for rent.
Ranked: The world’s most expensive cities in 2023
Across the 173 cities analysed by the Economist Intelligence Unit, cost of living prices have risen by an average of 7.4% in the last year.
By PrimeResi
Super-prime rental market booms as HNWIs hanker after NW London trophy homes
Conditions are 'highly-competitive' at the top-end, reports Beauchamp Estates, with multiple serious tenants often vying for the same property...and the victor happy to pay one or two years’ rent up-front.
LATEST ARTICLES
Cluttons partners complete management buyout
The MBO is a 'confident move to accelerate growth', say the property consultancy's new owners.
By PrimeResi
In Pictures: Iconic Portland Place mansion lists at £75mn following ultra-prime makeover
Adam-designed trophy home has been 'reimagined for 21st century living' by MSMR Architects and 1508 London, at a total cost of nearly £50mn.
Tom Bill: A late autumn boost for the prime London sales market
The signs increasingly point to a bounce next spring, says Knight Frank's resi research boss - provided a general election is not called in the first half of 2024...
By Tom Bill
Foxtons’ Isidro appointed COO of UK Sotheby’s International Realty
Luxury agency announces another big-name hire as dramatic scaling-up continues.
Housebuilding numbers set to fall ‘significantly’ next year – Savills
Mapped: where house-building is falling short of new housing need
By PrimeResi