The HNW Customer Experience: Super-prime client care and how to deliver it
"The concept of luxury has changed in the last decade, with an increased emphasis being placed on the overall customer experience"...
Joe Burns is Founding Partner and Managing Director of Oliver Burns, an architectural interior design and development practice that thoughtfully designs and builds some of the world’s finest homes. The firm’s super-prime reimagining of The Walpole in St James’s broke area price records in 2013 and since has been followed up with a number of high-end schemes across PCL and the Home Counties.
What to read next
Why 2016 could be a very British year for super-prime property
Although London is still the number one city for UHNWIs, it is British buyers who are now at the forefront of the super-prime property market, says Joe Burns...
By Joe Burns
Clivedale shows off its £1 billion super-prime London pipeline
Four-year plan to drip-feed the schemes through to the HNW market
By Prime Resi
What does the future of the prime residence look like? Exploring the impact of Covid-19 on luxury property development
Knight Frank has looked into how Covid-19 is accelerating design trends and impacting housing delivery, suggesting some key evolutions for the future of the global prime residence.
By PrimeResi
Companies in this article
Oliver BurnsMost read
Former CBRE director launches independent advisory
Rian Strauss says international clients often have plenty of advisers, but still lack someone 'who can look across the whole situation'.
From Reel to Deal: Instagram lead ends with £16.5mn Chelsea sale
Luxury agency says social media is increasingly acting as a 'sophisticated catalyst' for big-ticket property deals.
In Pictures: Inside a £22mn Chelsea villa with one of RBKC’s last big basement builds
PCL agency lands one of the season's standout instructions in the Boltons Conservation Area.
China launches retroactive tax crackdown on wealthy citizens’ offshore assets
Beijing is said to be pursuing HNWIs for unpaid tax on overseas assets going back decades.
By PrimeResi
RBKC agency Russell Simpson expands with new SW London office
The former Head of Sales at John D Wood in Parsons Green will be leading the new operation.
Residence One tops out 29-home St John’s Wood scheme
Luxury apartment project reaches full height as developer targets May 2027 completion.
Revealed: Rightmove’s ten most viewed property listings of 2026 so far
It's an eclectic bunch, ranging from a £250k cliff-edge cottage to a £20mn Gothic mansion, via a mediaeval Scottish castle and a Victorian Manchester villa.
By PrimeResi
Family offices & bulk investors turn out for Saudi property showcase in Mayfair
Chancery Rosewood hosts second UK-Saudi exhibition as organisers claim £65.7mn of opening-day sales and reservations.
Understanding the Prime London market in five charts
From stock levels and sale prices to discounts and deal volumes, fresh graphics from LonRes provide a snapshot of the capital's prime property market as the second half of 2026 gets under way.
Agency lists Royal Tunbridge Wells’ historic town centre for sale with manorial title
'This is one of the rarest offerings to reach the UK property market in a generation,' say BNP Paribas Real Estate and Strutt & Parker.
By PrimeResi
LATEST ARTICLES
Prime London transactions up 14% as more buyers come off the sidelines
Knight Frank says buyers and sellers have become 'hardened to the volatility' as latest numbers suggest an improving picture across the prime postcodes.
Power struggle at major family-run estate agency
Boardroom rift heads to the High Court as AIM-listed firm launches proceedings against its chairman.
By PrimeResi
Prime rents climb as new rules divide the market
Rental price growth is 'stronger in markets most impacted by the Renters’ Rights Act,' says Savills, and much lower for the highest-value properties.
By PrimeResi
Record-breaking $70mn mansion sale in Silicon Valley as ‘AI investment fever’ fuels luxury market
Andrew Skurman & Suzanne Tucker-designed estate is Northern California's biggest resi deal of the year.
Required Reading: What the proposed landlord database could mean for property agents
Estate agency trade body Propertymark outlines the key points and potential fallout of some notable incoming legislation to further regulate the private rented sector.