Branded Residences
Interview: Charlie Walsh on launching a landmark super-prime scheme in Central London
PrimeResi meets the head of resi sales at The OWO, the Hinduja Group’s new Raffles-serviced development in Whitehall, to discuss the project’s launch strategy, the rise of branded residences worldwide,…
Interview: Mandarin Oriental’s Adelina Wong Ettelson on the rise of branded residences & five-star living
Continuing our series of interviews with women leaders in the world of property, PrimeResi speaks with Adelina Wong Ettelson, Global Head of Residences Marketing at Mandarin Oriental, finding out how the…
Designing a new City landmark: Inside the Pan Pacific tower
PLP Architecture, MSMR and Yabu Pushelberg are creating a statement mixed-use scheme in the heart of the Square Mile, delivering 160 high-spec private residences alongside a luxury hotel in a 43-storey…
Brand & Deliver: On the evolution of luxury branded residences
The global branded residential property sector is changing, reports Knight Frank, as more hotel and lifestyle brands bring new visions and more diverse ambitions.
Damac extends its brand partnership with Cavalli in Dubai
In Pictures: Aykon developer to launch a range of fashion-branded hotels, following a residential roll-out this year
Brand Values: Exploring the price premium & potential of the world’s branded residential developments
A burgeoning global crop of luxury 'branded residences' command an average price premium of 31% over non-branded counterparts, according to new research by Savills - but there are significant differences…
Marriott to expand its branded residence portfolio ‘by more than 70% by 2022’
Ritz-Carlton owner has grand ambitions to develop many more stand-alone luxury residential schemes around the world in the coming years
Interview: Paul Abercrombie of Madigan Browne on designing ultra-prime
Former firefighter turned design chief discusses £100m+ mansions and international expansion plans
INTERVIEW: Clivedale’s Fred Scarlett & David Laycock on delivering a £1bn PCL pipeline
Indiabulls subsidiary has built up a remarkable pipeline of super-prime projects in the capital
Morpheus unveils penthouse at Six Senses’ debut European resi scheme
London-based design house Morpheus has lifted the lid on the show penthouse at Six Senses Residences Courchevel, the luxury hotel brand's first resi effort anywhere in Europe.
Different by Design: Why branding for residential developments is key
The value of design in property development is more than just the architecture of the building or the style of the interiors, it’s in the branding of the project as a whole says design guru Lee Barfield.