HNW buyers 'can currently tap into an unusually wide super-prime new-build offering' in the capital, writes Katy Warrick of Savills, as shifting trends present challenges & opportunities for luxury developers.
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Resilient demand in the face of uncertainty has boosted new developments' £10m+ market share from 18% to 34% in the last two years, reports Knight Frank, as the super-rich prioritise security and hotel-grade…
41% fewer ultra-prime sales were agreed in Prime Central London in the first half of this year compared to 2024, but Beauchamp Estates thinks the market is now 'levelling out'.