POA ‘unlawful’ decision affects 3,000 property listings
Scale of ‘price on application’ usage revealed as industry reacts to this week’s National Trading Standards’ announcement
‘POA’ listings banned as Trading Standards deems price-less properties ‘unlawful’
“The use of ‘POA’ or ‘price on application’ in relation to a listing on a property portal or an agent website is likely to be misleading as it withholds – or in some cases masks – the asking…
Property Press Awards 2021: The Winners
Writers Martina Lees & Zoe Dare Hall were multiple winners at the annual event to ‘celebrate the finest output in property journalism’.
Talking Heads: Prime property agents on the end of POA
A longstanding feature of high-end listings, ‘price on application’, is on the way out after Trading Standards deemed the term both ‘misleading’ and ‘unlawful’.
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UK Sotheby’s lands former Carter Jonas heavyweight Macpherson in latest senior hiring round
Big-brand brokerage bolsters PCL and SW London teams with fresh wave of high-level appointments.
Trophy Lancaster Gate apartment block offered for sale
Agents instructed on rare unbroken freehold building just off Hyde Park, with investors and developers expected to target.
Watch: Beauchamp boss reveals how billionaires really buy homes in Prime Central London
Veteran super-prime agent Gary Hersham discusses the psychology of trophy-home purchasing, shifting UHNW demand patterns - and why the very top end has effectively detached itself from the wider Prime…
In Pictures: Ashgrove Homes & Studio Indigo collaborate on Belgravia mews project
Luxury development and design teams complete 3,000 sq ft residence on one of PCL's sought-after cobbled backstreets.
Licence to Sell: Firethorn brings former Westminster ‘spy school’ to market
Agents instructed on 'landmark' London office block with MI5 links and consent for a significant resi reinvention.
Art Deco-inspired ultra-prime mansion changes hands in Knightsbridge
Luxury developer sells pair of trophy homes - including the former residence of ballerina Margot Fonteyn - in fresh boost for PCL market.
Buxmead penthouse seeks £16.95mn after A-list tenancy
Marquee residence atop the Billionaires’ Row apartment scheme returns to market, billed as ‘one of the strongest offerings currently available in North London.’
By PrimeResi
Residence One expands into high-end construction
Luxury developer behind more than £400mn of PCL projects launches dedicated construction division as demand grows for experienced contractors.
Campions expands in SW London with Battersea & Nine Elms swoop
Agency group presses ahead with growth drive following recent acquisitions of Aston Chase and Madison Brook.
In Pictures: Met-linked Palladian masterpiece hits the market at £12mn
Oxfordshire’s Grade I listed Kirtlington Park sits in the very top echelon of England’s country houses, says Savills, as it lands another trophy instruction.
LATEST ARTICLES
Savills warns of weaker year for prime property markets
'Market conditions have notably shifted' in the last six months, say analysts, as top-end price forecasts are scaled back again.
By PrimeResi
Former Schroders base in Mayfair cleared for prime resi conversion
'Remarkable' Upper Grosvenor Street building is set to deliver eight apartments alongside valet-led parking facility in Reeves Mews.
British Land picks new CEO
Joanne McNamara will lead the FTSE-100 property company, replacing outgoing chief Simon Carter.
By PrimeResi
Camilla Dell: On the ‘extremely delicate business’ of negotiating in a buyers’ market
Vendors are 'on the ropes,' says buying agency boss, as she reports 'record discounts & exceptional value across Prime Central London'. But buyers still need a deft touch to secure a good price.
By Camilla Dell
Carter Jonas debuts filming location division
Property firm tapping into strong demand across the UK’s thriving production market.