Jo Eccles: Overconfidence is costing buyers in the core market

Views

Eccord's MD runs through three key themes in the PCL market this month, including a disconnect between buyer expectations and reality - and why it's becoming harder to correctly interpret pricing.

Written by

Jo Eccles

Managing Director & Founder at Eccord

Jo Eccles is the founder and Managing Director of Eccord. Establishing the company in 2006 to provide an all-encompassing property advisory service, she is known as one of the UK's leading authorities on luxury residential property.

This content is available only to PrimeResi Members.

If you have a membership login below, otherwise join Prime Resi today for full access to the Journal of Luxury Property.

Views

Buying activity started early this year, with turnkey homes still commanding significant premiums and low-credibility bids falling flat, reports top acquisition specialist.
Views

Many high-value house-hunters have decided to sit things out until early 2026, but there is a window of opportunity for those able to act swiftly and decisively, reports buying agency boss.
Views

Purchasers may think they hold all the cards right now, but heavily reduced prices are sparking bidding wars across PCL, reports top acquisition specialist.