How the race for space changed the PCL landscape

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Using granular LonRes data, Fraser Slater examines how sales values for houses and flats PCL changed over the course of last year - and the premium buyers were willing to pay across all the key neighbourhoods...

Written by

Fraser Slater

CEO at Ludgrove Property

Fraser is the CEO and Founder of Ludgrove. With 25 years experience as a Fund Manager and Property Developer in Chelsea, Fraser started Ludgrove with an ambition to create London's leading property buying agency. ​ Fraser has a flair for spotting undiscovered property opportunities. This combined with his professionalism and expert negotiating skills honed on City trading floors, have won him the trust of some of the worlds' leading businessmen and entrepreneurs. ​ Besides property his passions include cricket, skiing, football, rugby and the stock market. ​ Fraser has lived in Prime Central London for over 20 years.

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While some are forecasting significant price falls in the year ahead, equity fund manager-turned-buying agent Fraser Slater believes Q1 will mark the low point of the cycle, and precede a spirited post-Brexit…
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At the end of last year, fund manager-turned-buying agent Fraser Slater set out ten reasons why he expects Q1 2019 to mark the low point of the Prime Central London property market;
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Q2  saw the highest number of £10m+ deals in four years, reports Knight Frank, although prices across the board are down by nearly 5% annually