A swanky new scheme has just been unveiled on the formerly-forgotten-about eastern section of Oxford Street.
The covers have just come off the £150m mixed-use AHMM-designed 61 Oxford Street project, the first major new-build scheme to be delivered as part of the regeneration of this stretch of the much-maligned thoroughfare.
PCL developer Dukelease Properties is behind the 70,000 square foot, six-storey development, which packs two floors of Grade A office space, six high-end resi apartments and 35,000 square feet of retail space, now home to the capital’s flagship Zara store.
The firm bagged the site in 2009 and construction started in May 2013.
The upper two floors house the resi units, a mix of one bed laterals and two and three bed duplexes, all of which have views across Soho Square. They’re due to hit the rental market later this summer.
Apparently the architects took inspiration from the classical 1930s Aalto vase concept, with wavy lines tapering up to a bespoke glass lantern perched on top. The idea was to accentuate the corner location and provide a “modern successor” to the original Victorian masonry feature.
The lantern will be illuminated with a lighting effects sequence, from dusk until early morning, with colours and patterns varying through the seasons. It’s going to be lit for the first time tonight, to mark the project’s completion.
Richard Leslie, CEO of Dukelease Properties: “We saw opportunity in the challenges of both the time and the area. In 2009 the future of the nation’s retail high streets was in question: rents were static; east Oxford Street was dominated by small retailers with low performing uses above; and many investors were keen to sell their stock. With the prospect of Crossrail on the horizon, we saw it was the ideal time for positive change.
“The project also presented the opportunity to create a new landmark for east Oxford Street; a distinctive and recognisable reference point in the area now and for decades to come. The result represents a feat of design and engineering, and is a testament to our dedication to deliver a high quality and truly meaningful contribution to this evolving destination.”
Things are going great guns along the road at Centre Point too by the sounds of it. Check out the latest on Almacantar’s reimagining of the iconic tower here. Also worth keeping an eye on the New Oxford Street Estate a bit further down towards Holborn; this cluster of buildings has was bought up by Triangle Group earlier this year with designs on a major resi-led scheme.
CBRE (residential lettings) on 0207 240 2255