Company Tag: OnTheMarket

Property portal OnTheMarket reports profits well above expectations.

On his first official day in charge, OTM's new boss Jason Tebb has already outlined a few shifts in the portal's strategy.

Property portal's group revenue increased by 28% from 2019 to 2020 - but the number of estate agency branches listing on the platform dipped by 2%.

The property portal generated more than two million leads to estate agents in August, an increase of 64% year-on-year.

OnTheMarket has hired Ivy Gate founder Jason Tebb as CEO, following the sacking of Ian Springett in March. The appointment makes OTM the first major portal to be helmed by a former estate agent.

Rightmove, Zoopla and OnTheMarket are launching major advertising campaigns to capitalise on the resurgent post-lockdown property market.

Record levels of traffic and enquiries were recorded on the major property portals following the Chancellor's SDLT tax cut announcement.

At the end of April - during the Covid-19 lockdown - the property portal started handing out shares in the business as welcome gifts with new listing contracts.

OnTheMarket and Rightmove are offering discounted prices for another two months. "It will also take time for agents to build a pipeline of vendors and new sales instructions," says Rightmove.

Portal now has 9,000 branches on paying contracts and has seen 'strong increases' in weekly new instructions, traffic and leads, but expects its bottom line to suffer from reduced ad spend and the cost …

OnTheMarket has revealed which listings with 3D virtual tours have garnered the most attention over the last couple of months, including a £28m townhouse in Belgravia, a converted water tower in West …

OTM is the first big portal to allow househunters to exclude physical-tour-only listings from searches.