Interview: Sarah Waller of The Knightsbridge Estate on the rise of luxury build-to-rent

Earlier this week, PrimeResi took an exclusive look at The Olayan Group’s plans to deliver a major new super-prime BTR scheme in the middle of Knightsbridge. Here, Sarah Waller, senior asset manager for The Knightsbridge Estate, discusses the decision to aim Knightsbridge Gardens specifically at HNW tenants, and how this could set off a big trend in PCL…

Interview: Samuel & Martin Bikhit on Berkshire Hathaway’s latest agency acquisition & Prime London ambitions

As revealed by PrimeResi today, Warren Buffet’s Berkshire Hathaway HomeServices network has significantly boosted its presence in Prime Central London, acquiring longstanding Knightsbridge agency Marler & Marler. In this exclusive interview, Samuel & Martin Bikhit of BHHS London Kay & Co, whose family-run agency joined the US-based franchise network in 2018, extol the virtues of a global referral network, discuss the next stage of the acquisition drive, and explain why the ‘escape to the country’ trend is just a fad…

Interview: Boomin founder Michael Bruce on his big plan to ‘reset the balance of power in the property industry’

The founder of Britain’s most successful hybrid estate agency, Purplebricks, is about to launch his next big venture: taking on Rightmove and Zoopla with a new portal that’s being billed as “the next generation property site”. Boomin has the potential to “reset the balance of power in the industry”, says Michael Bruce in this PrimeResi Q&A…

Interview: Battersea Power Station’s new head of resi, Meriam Lock-Necrews, on why 2021 is a ‘pivotal’ year

Meriam Lock-Necrews recently joined the Battersea Power Station team as Head of Residential, taking the reins as the £9bn scheme enters a “pivotal” stage. In this exclusive interview with PrimeResi, the former Head of Super Prime Residential Development at Knight Frank shares her insights into London’s shifting property landscape, game-changing developments, gender diversity in the real estate industry, and why 2021 will be “the most transformational year yet” for the Battersea Power Station project.