Main image: SLS Residences, The Palm, Dubai (via Accor.com)
‘The next big frontier in the global hospitality industry’: Accor to triple branded residence portfolio over the next five years
'Lifestyle branded residence communities represent the next big frontier in the global hospitality industry,' says major hotel group.
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More big names move into branded residential property development
Virgin and Baccarat join an ever-growing list of luxury and lifestyle brands expanding into the prime residential real estate sector.
Global Branded Residence Survey 2026: Sector to top 300,000 units by 2031
New Knight Frank analysis flags big diversification, with growth beyond key cities and non-hotel brands set to account for almost 40% of branded resi supply within two years.
In Pictures: Mercedes-Benz reveals debut American branded residential project
EXCLUSIVE: German auto giant Mercedes-Benz has teamed up with JDS Development Group and SHoP Architects to 'create a new mode of urban living with vibrant communities' in Miami.
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