Main image: 25 Farm Street
£21.95m mansion sells in Mayfair’s biggest house deal since 2019
Sale of ‘significant’ freehold townhouse on Farm Street is a positive sign for the market, say agents.
What to read next
Deal sealed on ‘one-off’ £18.5mn Mayfair mansion
Handsome slice of Brook Street has one of the largest private gardens in the area
Super-Prime Deal Digest: Surveying London’s trophy home sales in 2022 so far
2022 is shaping up to be a vintage year for London’s super-prime market, with over £1bn worth of £10mn-plus properties traded since January;
£55mn price tag for former Gucci HQ in Mayfair, now a 14,000 sq ft ‘private palace’
Grade I Grafton Street mansion is the finest option available in Mayfair right now, say agents
Companies in this article
Knight FrankMost read
Knight Frank puts heavyweight duo at helm of London Private Office
Specialist division brings together the firm's 'most accomplished advisers' for UHNWIs.
Buyer swoops on ‘one of London’s most celebrated historic houses’
Architecture wins out over postcode as purchaser searching in Westminster exchanges on landmark mansion south of the river.
Guernsey’s biggest privately-owned estate seeks £65mn
The 80-acre Havilland Hall comes with a Regency mansion, a private 'village' and an array of leisure & business facilities.
By PrimeResi
Grosvenor Square penthouse finds buyer at nearly half its original asking price
Seven-day exchange follows more than three years of marketing for hefty Mayfair duplex.
£48mn price tag for Bryan O’Sullivan-designed penthouse at Chelsea Barracks
First Look: Inside one of the year’s biggest new-build launches.
Inside 1 Mayfair: Caudwell completes first residence at ultra-luxe scheme
Lavish show apartment dressed by New York designer Jamie Drake is pitched at £83.7mn.
By PrimeResi
Savills Private Office adds trio of HNW specialists in London & New York
Big-name appointments boost the firm's offering for the globe-trotting super-rich.
By PrimeResi
Guy Meacock: ‘These are the best conditions I have ever seen, from my side of the negotiating fence’
Seasoned agency boss on what's next for buyers in Prime Central London.
By Guy Meacock
High-profile agency reopens SW3 sales operation
Chestertons has a dedicated Chelsea sales team for the first time in nine years.
By PrimeResi
Interview: Alexander Main on entrepreneurship, building a brokerage & getting PCL deals done
‘You can’t just wait for the market to come to you’: Agency founder talks HNW buyer trends, turning marketing spend into sales & why half his firm’s deals this year have involved another agent.
LATEST ARTICLES
Daggers’ DDRE tops £200mn in 2026 sales; adds five more advisers
'Buying London' brokerage brings in new dealmakers and reports run of big-ticket transactions in town & country.
King’s bank flags deeper discounts & dwindling options for prime London buyers
Coutts updates HNW clients on 'repricing opportunities', with some PCL heartlands now trading around 30% below peak.
Ex-Winkworth Director signs to broker network
Dominic Cocklin has been in the London estate agency game for the last 25 years.
By PrimeResi
New island Director for Spain Sotheby’s International Realty
Top-end agency claims 90% of Balearic Island buyers are international, with 80% of its transactions involving Brits or Germans.
By PrimeResi
Compass profits leap following Anywhere takeover
The New York-listd business owns the Christie's Real Estate and Sotheby's Real Estate broker brands.
By PrimeResi